NetBase Reviews in April 2025: User Ratings, Pros & Cons

A great tool with a good UI and with accurate data

What do you like best? The friendly interface that Netbase has plus the quality of its data make it a great tool for any agency or company that wants to work with social data. It also has a good access to the API, which is very useful when working with huge amounts of data. Also provides with a "regular size" export, which works for most of the analyses where you need some data but not so much to be worth going through the APIs (which is more complex of course). Netbase also has a good ...

Best in class analytics on social and web

What do you like best? There are two key differentiators for Netbase from competitors for me: 1) the flexibility for both boolean and non-boolean team members to use it, and the pre-set analytics in the analysis windows, and 2) the best-in-class sentiment analysis, particularly the Sentiment Drivers part of the tool What do you dislike? There are some limitations with our subscription, or rather that Netbase sells as add-ons vs. available to all subscribers, which can be annoying ...

Fantastic Social Listening Tool

What do you like best? Social media strategy should be rooted in data and insights and through NetBase, my clients can monitor all public conversations of their brand online. Social conversations extend beyond the social networks and it's crucial to have a holistic understanding of how your brand is being perceived within the marketplace. What do you dislike? There are so many ways to analyze data that it can overwhelming (at first) when you are getting started with using NetBase. ...

Best Social Listening Partner!

What do you like best? I love the fact that the platform provides you with in-depth insights that can greatly impact your business. Additionally, you're not only getting a great product, but you're getting a phenomenal support team that is there to help you meet your business goals. What do you dislike? I can't think of anything at this point. We have loved using this product! Recommendations to others considering the product: Look into the resources that netbase provdes ...

Netbase Review

What do you like best? The ability to customize the exact data set and the UI and UX of doing so. Some programs I’ve used required Boolean strings which were not sustainable in creating very specific data campaigns. What do you dislike? No page numbers in the stream! We actually read the stream for verbatim conversations and want to be able to mark where we are in reading. Recommendations to others considering the product: Consider whether you just want to monitor social ...

Highly useful in understanding online topics and sentiment

What do you like best? The ability to search for conversations that match the exact string of terms I am looking for. What do you dislike? The inability to search using more than two layers or Include Terms What problems are you solving with the product? What benefits have you realized? Understanding consumer perceptions related to brands, products, and ideas, and using the conversations to pull out behaviors, motivators, and barriers that impact use or purchase.

Great Social Listening Tool

What do you like best? Overall, this is the strongest social listening tool that I have used to help monitor brand keywords and audience sentiment. The Natural Language Processing to understand the context around the conversation in relation to the monitored keywords. Then, the ability to turn that data into understandable charts that can be passed along to the client to help lead a strategy discussion. Brand Passion is a nice wrinkle to understand how people are actually talking about ...

Really liking NB so far

What do you like best? Ease of use The amount of data it provides The visuals and ability to download into shareable files What do you dislike? Still trying to figure out why the best way to put together dashboards that I can share out to the broader teams. This isn't a dislike of the platform but just a struggle I am experiencing currently...but working with Kelsee to figure out! What problems are you solving with the product? What benefits have you realized? It's ...

Best-in-Class

What do you like best? The depth of data available at your fingertips. NetBase's data pints far exceed any of their competitors. What do you dislike? The user interface could use some work. There is a sharp learning curve when transitioning from a different tool and sometimes I worry we're only scratching the surface of NetBase's capabilities because it's cumbersome to navigate. What problems are you solving with the product? What benefits have you realized? It was ...

Comprehensive Analytics Suite

What do you like best? Works well for international markets because of flexibility with multiple languages, time zones, dashboards. Comprehensive suite of author metrics including demographics indexed to competitors or the social graph. Useful to find insights behind the numbers. What do you dislike? Imposed limitations by sites like Facebook/Instagram on source data. What problems are you solving with the product? What benefits have you realized? Tracking consumer insight ...