Muck Rack Reviews in January 2025: User Ratings, Pros & Cons

"Amazing application to make finding the right reporter easy"

What do you like best about Muck Rack? I use Muckrack mostly for media lists. It makes finding reporters with specific niches or in particular locations easy and streamlined. What do you dislike about Muck Rack? Not much doesn't work well on the platform. Sometimes I feel like I'm taken to a lot of different tabs just to get to the people in one publication. What problems is Muck Rack solving and how is that benefiting you? Muck Rack is helping me to solve the problem of finding contact ...

"Helpful conferences and very user friendly :)"

What do you like best about Muck Rack? UMV included on almost all media outlets What do you dislike about Muck Rack? I am receiving emails about job updates. Recommendations to others considering Muck Rack: Great place to find credited journalists What problems is Muck Rack solving and how is that benefiting you? I am receiving better communication from the media

"Easy to use and very user-friendly"

What do you like best about Muck Rack? Muck Rack is easy to use and navigate. It allows me to quickly and easily research contacts and compile into a media list. What do you dislike about Muck Rack? Muck Rack does not remove contacts that do not provide any contact information. What problems is Muck Rack solving and how is that benefiting you? Muck Rack is helping solve mass pitch and release distribution and searching media contacts. Allowing for saved time and increased productivity.

"MuckRack above all else"

What do you like best about Muck Rack? I work primarily in media relations, so the fact that you can build a media list, send pitches and do follows up all in one place is fantastic. I also love the metrics and analytics behind media pitching and monitoring. And best of all, I love how quickly the help bot responds to inquiries. It's nice to have that on-demand help for when you don't understand something or need a profile to be updated. What do you dislike about Muck Rack? I don't LOVE the ...

"Media Relations best friend--reliable and easy to navigate"

What do you like best about Muck Rack? The search filters that narrow down thousands of reporters and outlets to what you need. MK certifications, takeaways and presentations are a great resource too! What do you dislike about Muck Rack? The application can force close at times. I guess another downside of MK is it can at times be a bit outdated even with the date range filter on when searching for articles/reporters. What problems is Muck Rack solving and how is that benefiting ...

"The best database for PR agency work. Period!!!"

What do you like best about Muck Rack? I love that Muck Rack is constantly updating media contacts, job changes, optimizations, etc. It's THE place for PR pros to deep dive and find new targets for their clients' stories. I have been in PR over a decade wearing many many hats (both agency and internal) and I can tell you that this is by far the best PR database out there. It's the simplest to use in-browser and export. I have used of Muck Rack's competition in my career but have never felt ...

"MuckRack Essential for PR"

What do you like best about Muck Rack? Access to reporters' most recent stories. What do you dislike about Muck Rack? They don't accept gmail email address. That is difficul and limiting for freelance consultants that use Gmail for work. What problems is Muck Rack solving and how is that benefiting you? MuckRack is solving the frequent disconnect and frustration editors and reports feel with publicists. MuckRack improves business for more targeted pitching, and results!

"Muck Rack makes PR pitching a breeze"

What do you like best about Muck Rack? Muck Rack is organized, simple, and easy to use. It takes no time to build an up-to-date media list, which you can then pitch & monitor who's opened what. Additionally, their media outlet rankings are a great tool for research! What do you dislike about Muck Rack? I have no problems with the current platform but I think they could build out their media monitoring/Trending Stories section. What problems is Muck Rack solving and how is that benefiting ...

"Exceptional PR Platform"

What do you like best about Muck Rack? Muck Rack helps me find just the journal What do you dislike about Muck Rack? Reporting of sent pitches, that could use improvement What problems is Muck Rack solving and how is that benefiting you? Helping me track my pitches.

"MuckRack Review"

What do you like best about Muck Rack? I love how MuckRack frequently updates the UVPM/ coverage from freelancers/journalists. What do you dislike about Muck Rack? No dislikes so far Muckrack is doing great. What problems is Muck Rack solving and how is that benefiting you? N/A