Muck Rack Reviews in January 2025: User Ratings, Pros & Cons

"Reliable and easy media connections"

What do you like best about Muck Rack? The Muck Rack dashboard is intuitive and easy to navigate and the customer service is extremely responsive and prompt. I've used other media outreach platforms and find Muck Rack to be the best and most updated. What do you dislike about Muck Rack? I was having trouble early on finding individual pitches without opening the entire campaign, but I was looking in the wrong place and customer service helped immediately. What problems is Muck Rack solving ...

"Couldn't do my job without Muck Rack!"

What do you like best about Muck Rack? Muck Rack has become a critical tool for our team and truly serves as the engine behind all that we do. From building relationships, sourcing contacts, managing outreach and mining the data required to drive results, I truly could not do my job without this tool! Beyond the tool itself, I really value the ongoing education and resources Muck Rack provides to its users. What do you dislike about Muck Rack? While I truly do love the tool, social ...

"A great PR resource"

What do you like best about Muck Rack? I love Muck Rack alerts. They work really well when you create one with the names of your clients' spokespeople. They catch literally everything and haven't failed me yet. What do you dislike about Muck Rack? I don't like the process of assigning relationship owners in Muck Rack. It's incredibly time-consuming when you have a 150+ person media list to assign owners to each contact. What problems is Muck Rack solving and how is that benefiting ...

"MuckRack is my go-to source"

What do you like best about Muck Rack? It is effortless to find journalists who would be interested in my clients. Tons of data help with end-of-month reports, and the daily updates work better than google. What do you dislike about Muck Rack? The only downside of Muck Rack is that not every article/publication appears on its own. Easy to manage this by simply manually adding links to coverage reports. What problems is Muck Rack solving and how is that benefiting you? Muck Rack streamlines ...

"The best PR resource available."

What do you like best about Muck Rack? I love that Muck Rack is up to date with current contacts. It's my go-to resource for accurate, updated contact information and the pitching profiles are absolutely clutch. What do you dislike about Muck Rack? I think Muck Rack is expensive, but it's worth the cost. I would love to have a go-to person that's my resource for questions about Muck Rack. Overall not a lot to dislike. What problems is Muck Rack solving and how is that benefiting you? Muck ...

"The most helpful tool for the firm in 2021"

What do you like best about Muck Rack? The coverage report tool is most useful! It encompasses all the details we need as a public affairs firm and is really ease to interact with. The pitches tool is very useful as well and the tips are great! What do you dislike about Muck Rack? Althought it happens very ocassionaly, sometimes the website does not works well. For instance, when trying to apply some filters or generate coverage reports, no results are found What problems is Muck Rack ...

"Muck Rack is our go-to source for journalist list building"

What do you like best about Muck Rack? Muck Rack has an accurate, up-to-date database of journalists and media outlets for my team to reach out to. It has simplified the process, and I truly don't know what we would do with Muck Rack. Muck Rack also has an added benefit of media monitoring, where we can track media mentions outside of our other media-monitoring tools. What do you dislike about Muck Rack? Sometimes, when downloading lists, it will email them instead of downloading them ...

"Switched from Cision to Muck Rack and couldn't be happier"

What do you like best about Muck Rack? The interface and functionality of Muck Rack are second to none. With just one click, I can find a journalist and see their contact and social media information, along with a list of articles they've recently written. It saves me so much time researching, as I know I'm pitching the right journalist. What do you dislike about Muck Rack? Setting up a competitor analysis was difficult - this is the one thing that I'd say Cision does better. What problems ...

"PR Manager"

What do you like best about Muck Rack? MuckRack is my go-to resource for finding new contacts, tracking press moves, and monitoring relevant coverage. What do you dislike about Muck Rack? Nothing particularly, perhaps I'd like to see better broadcast clipping options. What problems is Muck Rack solving and how is that benefiting you? Muck Rack is solving for the antiquated and outdated methods of monitoring, list making, and contact research for Public Relations professionals.

"A Must for PR Agencies"

What do you like best about Muck Rack? Muck Rack is truly the all-in-one database for those that work with editors. It pulls in the contact details, the impressions, media tracking, media-list-making, mail merge (SAFELY, not a weird Chrome extension), etc. etc. etc. I also love how receptive their team is on any ideas or possible improvements. What do you dislike about Muck Rack? The media tracking is sometimes a little hit or miss. I feel like this has more to do with outlets and their web ...