Moz Pro Reviews in April 2025: User Ratings, Pros & Cons

A Solid SEO Platform

What do you like best? Moz strives to continuously update its platform's functionality over time, and as a result, they've come up with some really great tools. I use the Moz Chrome extension and the Keyword Explorer every single day in my work, don't know what I'd do without them! What do you dislike? It can be very difficult to sift through large volumes of data within the platform. Moz would really benefit from adding more advanced filtering, organization, and exporting to its UI. ...

A great resource for inbound marketers

What do you like best? I love how easy it is to search for and analyze potential keywords, and then easily add them in and monitor the results and movement of how pages with that keyword are ranking. The analytics and results that Moz provides are very detailed and helpful. It's easy to spend an hour every week making sure we're as optimized as possible. I also love that Moz tells me what I need to fix to optimize our SEO results. It's easy to find pages with broken links now. What ...

Easy to use SEO tool for web novices

What do you like best? My favorite features are the keyword analysis tool and the page error tool. I love being able to see the steps I need to take to optimize a key word, as well as any new issues that have come up on a web page. I also like being able to compare our SEO to our competitors. What do you dislike? Sometimes I wish that there were more detail on how to improve a keyword. What business problems are you solving with the product? What benefits have you realized? ...

Moz Pro helped streamline my SEO.

PROS & CONS What are the best aspects of this product? Lots of people have been approaching SEO like it's a magical thing or if you're good enough in cheating, you'll end up being the first to have visibility in search engines. This is a myth especailly with Google's latest intelligent updates the past several years. The fact of the matter is, SEO is a process that involves a uniform method. Moz Pro ensures that such process is within visbility. What aspects are problematic or could ...

Great way to see SEO details

What do you like best? I enjoy the level of detail for webpages at the very detailed level. It allows me to pinpoint what is hindering my SEO. What do you dislike? There is a learning curve to the software itself and without having the coding knowledge, I'm not sure how to get the service to crawl every page of a site, it has just been crawling a main page while omitting many other pages. Recommendations to others considering the product You should know exactly what you're looking ...

Moz Pro Streamlines SEO

What do you like best? A lot of people approach SEO like it is magic or that if you just cheat well enough - you'll show up first in the search engines. This isn't true, particularly with all of the intelligent updates Google has made over the years. The simple fact is that SEO is a methodical process and Moz Pro helps keep that process in sight. I love how simple it is to track keyword performance, to see your pages are ranking - and how well SEO has been implemented - and tons of other ...

A useful tool regardless of SEO strategy being deployed.

PROS & CONS What are the best aspects of this product? Moz offers great UI. We often use that UI in capturing screenshots and including them in client reporting. Before, I'd have to resort to reformatting or re-making certain basic visual data to get something polished so they can be client-facin. In addition, I love how they were able to wrap Local Search tools within the main platform. What aspects are problematic or could work better? I personally feel that the campaigns at the ...

I've used Moz at three jobs in a row now - love it

What do you like best? This is a terrific way to track SEO performance, to find keywords, to get information on which of your pages are failing the "optimized" test, your domain authority etc. It's really worth the $199/month we pay for it - I've found that my search terms always do much better once Moz crawls my pages and makes suggestions. What do you dislike? The layout of some of the features can be a little strange at times. Like any software, it takes a little clicking around to ...

SEO tool perfect for starters

What do you like best? A big upgrade to the Keyword Explorer makes this a wonderful tool for our SEO needs and there's nothing too technical about Moz Pro either, making it suitable for people of all experiences looking to improve their SEO. What do you dislike? After being a customer for many years, I've realised there are other options out there which are continuously improving whereas Moz Pro feels a little stagnant. Recommendations to others considering the product If you're ...

Moz Pro is great

What do you like best? I really enjoy using open site explorer and followerwonk. What do you dislike? I feel like some of the automated reports, especially on technical SEO needs, aren't accurate. Recommendations to others considering the product Try our ahrefs and a few other tools from google first, but stil try moz. What business problems are you solving with the product? What benefits have you realized? I use MOZ to increase the awareness of my clients for SEO purposes.