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9.2

Spot Score

Mixpanel - Web Analytics Software

Mixpanel Reviews in April 2025: User Ratings, Pros & Cons

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4.3

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Mixpanel Reviews & Ratings

4.3

Very Good

Based on 853 ratings & 1134 reviews

Rating Distribution

Excellent

(860)

Very Good

(240)

Good

(29)

Poor

(2)

Terible

(3)

Expert's Review

Mixpanel is a must-have tool for product analytics, offering a comprehensive platform for tracking events and user behavior. Users appreciate the easy setup and real-time data analysis capabilities that provide immediate insights into user interactions. The platform's strength lies in its user-friendly interface, robust event tracking, and insightful analytics ...Read more

Mixpanel pros and cons

  • Detailed event tracking and user funnels for in-depth insights into user behavior.

  • Intuitive and easy-to-use interface, suitable for users with varying technical backgrounds.

  • Real-time data analysis capabilities for instant monitoring and decision-making.

  • Comprehensive data analysis tools that enable thorough examination and understanding of raw data.

  • Steep learning curve initially, requiring time and effort to fully master and utilize the platform's features.

  • Limited hands-on help available, which can be challenging for users seeking direct assistance with complex functionalities.

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Showing 11-20 out of 1134

BE

Baris E

11/13/23

5 out of 5

"Uncovering Insights with Ease"

What do you like best about Mixpanel? What I appreciate most about Mixpanel is its robust capability to unearth deep insights and aid in strategizing effectively. Despite a steep learning curve initially, once mastered, it becomes remarkably user-friendly. The platform's strength lies in its comprehensive data analysis tools that enable us to dissect raw data comprehensively. Additionally, Mixpanel's integration features are seamless and enhance its utility, making it a valuable tool in our ...

Read more

AU

Anonymous User

11/06/23

5 out of 5

"Best user data visualizer i've used!"

What do you like best about Mixpanel? Great way to visualize user data and look at ways our users intereact with our app What do you dislike about Mixpanel?

VM

Vedehi M

10/17/23

4.5 out of 5

"An extremely useful tool. Must for an E-comm Brand / Performance Marketer"

What do you like best about Mixpanel? The funnel provides you with the ability to create segments target audiences, automate campaigns and send notifications. It's a method, for organizing events tailored to each page or activity and monitoring user engagement. Involvement in customizing various aspects that the organization prioritizes is crucial. Seamless integration with the customer success representative, from their team is effortless.

SG

Sai Ganesh R

10/09/23

5 out of 5

"Amazing Analytics tool"

What do you like best about Mixpanel? Mixpanel is an excellent tool that gives us insights about our product (both app as well as web). It helps us better understand our users by carefully identifying their behaviour through the means of conversion funnels, and retention cohorts. It helps us make our product more user friendly by bridging the gaps that we identify after analysing user segments.

AU

Anonymous User

09/30/23

5 out of 5

"Very easy to use"

What do you like best about Mixpanel? Compared to GA, reports are very user friendly What do you dislike about Mixpanel?

AU

Anonymous User

09/28/23

4.5 out of 5

"Data insights on the tips of your fingers"

What do you like best about Mixpanel? I love the speed of building different types of reports and grouping them on the dashboards. I like that I see the data almost in realtime, no need to wait. Filters are easy to use it and I pivot data a lot

AU

Anonymous User

09/18/23

5 out of 5

"Excellent event reporting software at a fair and affordable price."

What do you like best about Mixpanel? Simplicity of setup and reporting capabilities. What do you dislike about Mixpanel?

SP

Shivansh P

09/11/23

4.5 out of 5

"Pretty great platform"

What do you like best about Mixpanel? Reporting with insights, funnels etc is pretty good. Dashboards are nice and easy to use. User tracking is by far the best and most used feature by my organization, as it really helps understand your customer.

AU

Anonymous User

09/08/23

4.5 out of 5

"Mixpanel is my go-to tool to understand our product and customers"

What do you like best about Mixpanel? Once you're used to the setup of mixpanel and it's possibilities, it's a very powerful tool to generatre valuable insights about your product and its usage by your customers. It helps us every day to understand problems, to support decision making and prioritizing ressources.

AU

Anonymous User

09/07/23

4.5 out of 5

"Mixpanel for growing my app and understand user behavior"

What do you like best about Mixpanel? Using the mixpanel has been very important to understand the users' journey within my application, along with the main product bottlenecks. The possibility of integration with Onesignal has also been very efficient for marketing campaigns.