Litmus Reviews in April 2025: User Ratings, Pros & Cons

Email templates & testing

What do you like best? I think it’s great to send out a simple email for your clients. Templates provided that can make everything cleaner and quicker to create the content your looking for. Amazing for bulk emails and it’s pretty simple to use. What do you dislike? Some of the information is hard to find at first. I’d like that information to be an easy overview to give to my team that demonstrates the additional features. What problems are you solving with the product? What ...

Good email testing tool, but could be less expensive

What do you like best? Litmus does a good job testing emails in various email clients, as well as spam testing, before sending to your list. There are other email testing tools but Litmus feels like a leader in this space, based on our experience. What do you dislike? The cost is a little more than I think it should be, especially at the basic level. What problems are you solving with the product? What benefits have you realized? Litmus helps us create better emails and ...

Litmus really helps!

What do you like best? Litmus makes marketing so much easier. It’s also a great tool to help you learn how to code emails. What do you dislike? The pricing for litmus is pretty high. It is very steep for a non-profit organization. Well worth it but still expensive. What problems are you solving with the product? What benefits have you realized? We have been wanting to find a tool to really push out our program and events to not only the community but people a little farther ...

Litmus for Emails Development

What do you like best? A nice online tool which allows to design/code email. We belongs to hospitality industry and our marketing team requires a lot of different types of email for regular system's processes (i.e Customer Reservations, Welcome email) as well as different marketing campaigns. For development team it's an important task to design emails which should be lightweight, compatible for all type of devices / browsers and almost zero bounce rate. This simple tool is very awesome ...

litmus for the future

What do you like best? Litmus give us the flexibility to move forward What do you dislike? alot to learn to fully utilize the ability of it What problems are you solving with the product? What benefits have you realized? publishing web pages

Great for email marketing and testing

What do you like best? It is great at displaying how the emails will display across multiple formats, mobile vs desktop, safari, chrome, and Firefox etc. It stacks up highly to others of their breed. What do you dislike? It is a bit pricy for smaller companies. What problems are you solving with the product? What benefits have you realized? Creating email blasts to send to clients and our clients' clients.

Great analytical and user friendly software

What do you like best? The email analytics provide you with metrics to see what works and does not and how to improve. The overall help the software provides to prevent you from wasting time on branding or outreach is great. What do you dislike? It will take some time to learn all the features and metrics that analytics provides. Just like any software it can be frustrating to learn something new but overall it becomes seamless and user friendly in no time. Recommendations to ...

Litmus Email Creating Software review

What do you like best? Litmus Email has user friendly options to designing a professional looking email. It creates an email that can include your images, links, proper tracking id's, etc. Using Litmus for online marketing helps the user get their emails (their ad campaign) to the inbox instead of the spam box. What do you dislike? I wish Litmus was able to detect why we're experiencing certain issues between email clients. It's probably wishful thinking at this point given all of ...

Great email marketing tool

What do you like best? Easy to use marketing tool with simple email designs. Best way to attract customers is to send powerful emails and this helps with just that What do you dislike? Not a whole lot. Does what it promises to do. Recommendations to others considering the product: Good tool to try to design impactful marketing emails What problems are you solving with the product? What benefits have you realized? Designing impactful marketing emails to customers and ...

Great for Designing and Testing

What do you like best? I like Litmus's multi use platform. The ability to design and test all in one makes effort easy. What do you dislike? Litmus sometimes has a slow effort of support when needing to trouble shoot. Recommendations to others considering the product: I would highly recommend Litmus as a tool for testing email design and development. It is a one stop shop and it makes work efficient. What problems are you solving with the product? What benefits have you ...