Litmus Reviews in January 2025: User Ratings, Pros & Cons

Litmus makes my job 10x easier!

What do you like best? I absolutely LOVE the HTML editor. It is miles above anything else on the market and allows me to quickly design new templates with minimal code adjustments and optimize them for all email clients. What do you dislike? Would love to have faster email client previews (or live changes in previews), better Salesforce Marketing Cloud Integration, support for AMPscript, and more information in spam tests. Recommendations to others considering the product: If ...

Litmus has created the bar by which all email should be measured. They continue to raise it daily!

What do you like best? Everything! Litmus is the Go-to, State of the Art platform that anyone who is even remotely related to sending out bulk HTML/CSS based email should use. The metrics are great, the testing abilities are great. I couldn't possibly ask for more. What do you dislike? None that I can think of. Apparently I need some characters here to make this accept my answer. What problems are you solving with the product? What benefits have you realized? Making sure ...

Best Email Testing Tool by far

What do you like best? Creating multiple versions of emails easily and then testing them while I create more! It allows me to test the emails and know they work before my team will test them themselves. The interface is super user friendly. I like the functionality to be able to select which email clients I want to view What do you dislike? No sorting option to organise my tests by date or name What problems are you solving with the product? What benefits have you realized? ...

A Great Email Tool

What do you like best? Being able to see how an email will render across various platforms and all the analytics that are available. I love how many different platforms you can view your email on (both new and old) to make sure everything is coming across as it should. What do you dislike? Not having our ESP listed in the available options for analytics. As a result, our tracking data is often incomplete or some stats aren't available. What problems are you solving with the ...

Easy to use & super insightful

What do you like best? Analytics reporting is super detailed & provides fantastic insights into how & where your blasts are reaching people. The platform rendering shows how well your blasts are being design & translating to different OS. What do you dislike? TBH, for our purposes it works well for what we do. What problems are you solving with the product? What benefits have you realized? Litmus was super helpful in moving our blasts to cater to mobile devices. Our designs ...

Industry leader in email compatibility and community involvement

What do you like best? The app itself is a user-friendly tool to help manage your email testing processes, with all the major email browsers available for testing. The new version is much more cohesive, fully integrating the build, proofing, and testing processes. The implementation of email templates is very flexible, and integration with all major email systems is a godsend. the functionality that allows you to resend an email for a follow-up test is very simple, and it's great that ...

A must have for email marketers

What do you like best? Seeing your email rendered in a huge set of clients. I tested thew spam feature too, but couldn't get the budget. What do you dislike? I wish there were Grammarly-like tools to spell/grammar check. Recommendations to others considering the product: It's a must-have tool. What problems are you solving with the product? What benefits have you realized? We had emails that were not rendering on various mobile devices well. We fixed this issue and ...

Litmus is my friend.

What do you like best? Litmus, at every angle and opportunity has felt to me like interacting with a good friend or colleague with whom you have unprecedented rapport. What do you dislike? Surprisingly nothing. I whine alot about business practices and how people have forgotten the nature of win-win business models. Litmus is in it to win it though, not just extract whatever they can from you. They are focused on delivering the highest quality UX and developing their relationship ...

The Premiere Email Design and Testing Platform

What do you like best? Reliable rendering across platforms and devices. I can be sure of what will be sent. What do you dislike? The loss of of some features I relied on. Like being able to more quickly, switch between emails within a folder. Recommendations to others considering the product: Despite some flaws, you won't find a better solution. What problems are you solving with the product? What benefits have you realized? Progressive enhancement and finding ...

Industry Leader in All Things Email

What do you like best? Litmus isn't just a fantastic tool for making sure your email code will render the way you want it too, they are leading the email industry in trends, information, tips, data, etc. I often refer to data Litmus has collected and shared to support my statements about email best practice and trends. What do you dislike? Be mindful when you select your plan that number of tests is not counted as how many times you hit the "retest" button, it's how many windows ...