Litmus Reviews in February 2025: User Ratings, Pros & Cons

Litmus

Litmus makes my job 10x easier!

What do you like best? I absolutely LOVE the HTML editor. It is miles above anything else on the market and allows me to quickly design new templates with minimal code adjustments and optimize them for all email clients. What do you dislike? Would love to have faster email client previews (or live changes in previews), better Salesforce Marketing Cloud Integration, support for AMPscript, and more information in spam tests. Recommendations to others considering the product: If ...

litmus is an excellent ally when it comes to managing your marketing campaigns

What do you like best? litmus has a very user-friendly interface, which allows us to use it without major complications, since its design is quite simple. Another point in its favor is the fact that litmus has the functionality to preview the email that I am about to send to my clients, thus allowing me to properly optimize the visual part of the template, which is very useful if We wish to make modifications to our email templates to achieve a more professional result. It has a ...

A tool that helps streamline the sometimes difficult process of creating emails

Advanced Email Capability Makes Litmus a Must For Serious Email Marketing

What do you like best? Litmus helps supplement the capabilities of marketing automation by allowing you to preview email rendering in every major email client and also allows you to track engagement metrics marketing automation tools don't provide. Litmus provides a very secure platform that allows us to manage multiple users. The way data is displayed is very useful, I'm looking forward to experimenting with more of the features. What do you dislike? I'd like to see even more ...

OPTIMIZED Email Marketing Management.

What do you like best? I have used the services of litmus because their software has been of great help to carry out improvements to the structure of my computer system, giving me the necessary assistance, with the tools best suited to maintain a solid response before the inconveniences and errors that may exist in their platform, maximizing the achievement of more powerful results, which come to shape the processes to provide increased progress of the company, motivating users to use ...

Best-in-class email testing

What do you like best? The best-in-class for email testing. Its pre-test sending is invaluable for making sure emails look right on every mail client. Pricing is reasonable. Its content and resources are really helpful too. What do you dislike? I doesn't take all the pain away from sending a bulk campaign. A Grammarly style spelling and content checker would be really useful. What problems are you solving with the product? What benefits have you realized? Making sure our ...

Invaluable tool for Email Marketers

What do you like best? The ability to preview how your email will render across multiple email programs on desktop and mobile devices, without the need to have them installed on your PC/ Mobile device. What do you dislike? Do not have any majord dislikes since the platform continually adds new features and functions. Recommendations to others considering the product: Great in investment for email marketers. What problems are you solving with the product? What benefits ...

The Right Tool for Building, Testing and Optimizing Email Campaigns

What do you like best? Litmus is best-in-class for email testing across email providers, and they have demonstrated industry knowledge in the field of email marketing. They offer tons of resources through blog posts, white papers, and the like. I really enjoy using Litmus Builder for drafting & testing our email campaigns. The Litmus team is responsive to feedback and has actually implemented some of my ideas for improving UI/UX. What do you dislike? I think Litmus is making ...

Litmus has created the bar by which all email should be measured. They continue to raise it daily!

What do you like best? Everything! Litmus is the Go-to, State of the Art platform that anyone who is even remotely related to sending out bulk HTML/CSS based email should use. The metrics are great, the testing abilities are great. I couldn't possibly ask for more. What do you dislike? None that I can think of. Apparently I need some characters here to make this accept my answer. What problems are you solving with the product? What benefits have you realized? Making sure ...