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9.5

Spot Score

Klaviyo - Marketing Automation Software

Klaviyo Reviews in April 2025: User Ratings, Pros & Cons

Effortless automation for successful marketing.

4.4

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Starts from $45/Month, also offers free forever plan

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Klaviyo Reviews & Ratings

4.4

Very Good

Based on 1985 ratings & 704 reviews

Rating Distribution

Excellent

(630)

Very Good

(58)

Good

(5)

Poor

(0)

Terible

(11)

Expert's Review

Klaviyo continues to solidify its position as a powerhouse for email and SMS marketing, especially for eCommerce businesses. With its intuitive interface and robust feature set, even those with minimal tech experience can effectively create sophisticated campaigns and automation flows. Its seamless integrations with platforms like Shopify and BigCommerce simplify ...Read more

Klaviyo pros and cons

  • Exceptional customer support, consistently praised for responsiveness, patience, and thorough guidance, even for complex issues.

  • Smooth onboarding experience, making platform transitions and initial setups effortless for users, including businesses with limited tech resources.

  • Easy-to-use interface with user-friendly features, making it accessible even for non-technical users.

  • Powerful email and SMS automation capabilities that enhance marketing efforts with personalized workflows and detailed audience segmentation.

  • Initial learning curve for users transitioning from previous email marketing platforms due to feature richness and platform differences.

  • Occasionally high-pressure tactics from the sales team during sign-up phases, causing some discomfort.

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Showing 71-80 out of 704

R

Ruby

03/16/23

5 out of 5

Simply makes my life easier

Date of experience: March 17, 2023

R

Ruby

03/16/23

5 out of 5

Simply makes my life easier

Date of experience: March 17, 2023

T

Tayfun

03/13/23

5 out of 5

Klaviyo is an amazing tool

Klaviyo is an amazing tool that I highly recommend. It is generating me an amazing ROAS. Klaviyo offers an awesome onboarding process. My account manager Anna did an amazing job and helped me finding my way. My first campaign by her guidance led to an open rate of 70%. I am happy to use Klaviyo in the future. Thanks for all and all the best for the future.

T

Tayfun

03/13/23

5 out of 5

Klaviyo is an amazing tool

Klaviyo is an amazing tool that I highly recommend. It is generating me an amazing ROAS. Klaviyo offers an awesome onboarding process. My account manager Anna did an amazing job and helped me finding my way. My first campaign by her guidance led to an open rate of 70%. I am happy to use Klaviyo in the future. Thanks for all and all the best for the future.

CZ

Caroline Zarb

03/12/23

5 out of 5

Great experience for our brand !

Great experience for our brand ! A good solution to do customer loyalty and convert better ! Can't wait to see the results month after month.

CZ

Caroline Zarb

03/12/23

5 out of 5

Great experience for our brand !

Great experience for our brand ! A good solution to do customer loyalty and convert better ! Can't wait to see the results month after month.

AU

Anonymous User

03/11/23

5 out of 5

"Flows are amazing!"

What do you like best about Klaviyo? We use Klavio and rely on it's great integration with shopify to collect data that helps us customize and personalize our automated flows, it's just amazing when you can use the products inside the abandoned cart to customize the emails

AU

Anonymous User

03/11/23

5 out of 5

"Flows are amazing!"

What do you like best about Klaviyo? We use Klavio and rely on it's great integration with shopify to collect data that helps us customize and personalize our automated flows, it's just amazing when you can use the products inside the abandoned cart to customize the emails

EO

Erika O

02/24/23

5 out of 5

"Highly recommend for e-comm companies on Shopify"

What do you like best about Klaviyo? The shopify integration is the best I have seen in the ESP space. Klaviyo is intuitive, easy-to-use and provides great metrics to help optimize performance.

EO

Erika O

02/24/23

5 out of 5

"Highly recommend for e-comm companies on Shopify"

What do you like best about Klaviyo? The shopify integration is the best I have seen in the ESP space. Klaviyo is intuitive, easy-to-use and provides great metrics to help optimize performance.