Invoca Reviews in May 2025: User Ratings, Pros & Cons

We Generate Calls

What do you like best? I like having an internal partner that is there to go to bat for you when you are eligible for new programs that may exist. What do you dislike? We used to have a more proactive account manager. Now, we don't hear anything. I think that based on the amount of traffic that we generate, we should get a higher payout. I also think that the IVR could be more effective in helping to convert calls. As it is now, we are in the towing space. The first thing the IVR ...

Very useful platform

What do you like best? Support is always extremely helpful with any questions. Once you understand how to use the platform, it's a great tool with great insights into call performance. What do you dislike? The platform isn't the most intuitive, and can take a long time to become familiar/comfortable with. Right now, the platform also doesn't account for Spanish speakers so that has been a limitation for us, with a large Hispanic audience/population. What problems are you solving ...

Innovative Call Tracking Solution

What do you like best? - The ability to connect offline phone activity with a users digital profile - Ease and flexibility of configuring call campaigns, setting up routing treatments, advanced routing flows using pivot tables, capture of marketing meta data, setting up/deploying the tag, out of the box integrations with most Mar/Ad Tech platforms - Real time view and reporting of the phone channel - Real time integrations that make this data available in the Mar/Ad Tech stack ...

Advanced Call Tracking and Analytics

What do you like best? I like that I have very easy access to all of our data, I also appreciate that Invoca integrates with all of our other platforms to help close the attribution loop. What do you dislike? The implementation process has been very long, as we have needed to customize a lot of the back end settings to make it work for our organization. Recommendations to others considering the product: I think it's the best call tracking software currently on the market, ...

Finally Closing the Loop

What do you like best? Being able to use AI/Voice Recognition to link actual appointments to a conversion across channels has unlocked a new level of data that's helped us maximize our marketing budgets and better fulfill our commitment to sales. What do you dislike? From a developers standpoint, the API documentation could utilize better examples. Several basic examples are missing and the examples provided often lead you down the wrong path. Once you've filled in the blanks for ...

Invoca

What do you like best? For the first time we are able to track our calls with certainty to ROI. What do you dislike? I really have not found anything I dislike about Invoca. What problems are you solving with the product? What benefits have you realized? We are solving the fall out issue of our leads when it comes to sales reps. We have also identified numerous techniques to change on our site to get the customer service calls down and the sales up.

Next Generation Tools for a Changing Landscape

What do you like best? Invoca is a powerful platform that really takes the impetus off of our team when it comes to providing useful call insights to our customer base. Invoca's AI tools continue to improve over time and save us hundreds of hours of work. The Invoca team is very responsive and are always willing to listen to feedback and make changes to the platform when they make sense. We've seen numerous features introduced over the several years we have used Invoca that have ...

Invoca is a very helpful software tool that allows for a multitude of analytics to take place.

What do you like best? I like that everything for our call centers can be stored in one software database. The ability to track all calls, paid and unpaid, as well as create specific reports for each campaign or customer if desires, is extremely helpful. I feel like you can personalize a lot of the tools that Invoca provides in order to make the software exactly what you need it to be, in terms of call-tracking. What do you dislike? It's a little thing, but I think that it would be ...

Positive

What do you like best? Bundle functionality and capability. Ease of use What do you dislike? Lack of RTB Features / Capabilities. Poor communication of NEW features Recommendations to others considering the product: take into consideration your bundle requirements / capabilities as others don't offer this with the same ease of use What problems are you solving with the product? What benefits have you realized? optimization, ROI

Seamless, user-friendly, continuously improving

What do you like best? Ease of use. It is easy to pull reports, see call data, and get an idea of marketing performance. What do you dislike? Difficulty for our customers to understand how to use the platform. For them, it is too confusing. What problems are you solving with the product? What benefits have you realized? What mediums provide ROI and which do not.