Hootsuite Reviews in April 2025: User Ratings, Pros & Cons

"Social Media Analytics"

What do you like best about Hootsuite? Hootsuite is great for compiling internal reports for our partners on all of our social media channels. It's powerful and ways to use and has a plethora of options to tailor to your own needs. What do you dislike about Hootsuite? It can be clunky sometimes and because there are so many options and data points it can be a little overwhelming to find exactly what you're looking for in the database. What problems is Hootsuite solving and how is that ...

"Social Media Workhorse with Uninspired Roadmap"

What do you like best about Hootsuite? Hootsuite has always been my social media management go-to, with its multi-column design being an industry standard. For corporate solutions it provides the tools needed to be successful and bring strong analysis to messaging. What do you dislike about Hootsuite? When compared to some competitors, Hootsuite is showing its age in function and UI. Innovation has slowed - one wonders if this is due to reductions in force at the company. For those new ...

"A great tool yet with minor frustrations"

What do you like best about Hootsuite? For general social media management and community management, Hootsuite excels, especially through Streams, Planner and Inbox features. What do you dislike about Hootsuite? Perhaps it is due to having higher expectations than what we should but from native data to that available in Hootsuite, the difference was sometimes too significant. What problems is Hootsuite solving and how is that benefiting you? One-stop tool for all the local and regional ...

"It's a good experience but need Hootsuite more enhancement"

What do you like best about Hootsuite? Learning and using it in customer care and engaging with the customers is straightforward. So my team can work efficiently on the tool to reply to our customer's inquiries and complaints. also, the App is a very helpful addon as I can handle the incoming while not having my laptop What do you dislike about Hootsuite? The least helpful thing, from my point of view, is the reporting and analytics metrics. Hootsuite missed a lot of performance metrics, ...

"I am a big fan of Hootsuite! It is definitely an upgrade from what we were using before."

What do you like best about Hootsuite? The analytics it provides us and scheduling content. What do you dislike about Hootsuite? I don't really have much that I dislike. What problems is Hootsuite solving and how is that benefiting you? Problems it is solving is comparing our content with our competition.

"Marc's Hootsuite Review"

What do you like best about Hootsuite? The features they offer for social media management has everything I need to get my job done, from scheduling posts to pulling data analytics for my monthly reports. What do you dislike about Hootsuite? I have encountered bugs and glitches in some of their features that I think every social media management software has. It is still tolerable but can be improved. What problems is Hootsuite solving and how is that benefiting you? - Analytics It makes my ...

"Great for a Global Social Media Team"

What do you like best about Hootsuite? The ability to have users in a global matrix have central access to our social accounts. The abilty to queue incoming content and distrubtue it amongst our workforce. What do you dislike about Hootsuite? The API limitions from social media companies which are beyond Hootsuites control are frusrtating. Although this is not a direct dislike about the platform itself. What problems is Hootsuite solving and how is that benefiting you? Hootsuite allows us ...

"A must for SMMs"

What do you like best about Hootsuite? The ease of scheduling for all of the channels I am responsible for is a time saver. It's easy to use, and the customer support is A++. And for those who have difficulty getting started, there are excellent FAQs and tutorials. What do you dislike about Hootsuite? The analytics tools are pretty good, but I wish there were more stalwart hashtag tracking integrated with the system. The campaign tracking isn't quite as easy to use as I'd like. What ...

"Good Social-Media-Tool for everybody"

What do you like best about Hootsuite? the best thing about Hootsuite is that everything is in one place. It's very easy to choose and use between different areas. The organization in the tool is something I can only approve of. The tool is self-explanatory and can be used directly by employees. Training was hardly necessary. The new planner also looks very appealing and is part of the editorial plan. The analytics functions are very good! The dashboards can be customized and used directly. ...

"Great Sales Process & Service"

What do you like best about Hootsuite? The people we worked with were absolutely incredible! They were ultimately the reason why we moved forward with them, as it was neck and neck with Sprout. What do you dislike about Hootsuite? We are still new to using the platform, but one of the drawbacks was that there wasn't an easy and user-friendly way to share multiple copy options for each post (this is for Amplify). What problems is Hootsuite solving and how is that benefiting you? Hootsuite is ...