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Helium 10 - Online Marketplace Optimization Tools

Helium 10 Reviews in April 2025: User Ratings, Pros & Cons

Dominate your competition and increase sales.

4.2

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Starts from $29/Month when Billed Yearly, also offers free forever plan

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Helium 10 Reviews & Ratings

4.2

Very Good

Based on 140 ratings & 164 reviews

Rating Distribution

Excellent

(123)

Very Good

(16)

Good

(4)

Poor

(2)

Terible

(19)

Expert's Review generated by AI

Helium 10 offers a wide variety of tools and plugins that cater to various SEO needs, making it a comprehensive solution for keyword and product research. Users find value in its functionalities like data analysis, keyword research, and competitor analysis. The platform proves to be immensely valuable for enhancing account sales and optimizing listings. Despite ...Read more

Helium 10 pros and cons

  • Offers a wide variety of tools and plugins for SEO needs.

  • Provides valuable features for optimizing account sales, such as data analysis, keyword research, and competitor analysis.

  • Useful for product research, keyword analysis, and optimizing product listings on Amazon.

  • Comprehensive suite of tools for Amazon and Walmart sellers.

  • Issues with customer service, including rude representatives, difficulty in getting refunds, and poor response times.

  • Some users faced problems with unauthorized charges, billing issues, and lack of transparency with subscription cancellations.

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Showing 11-20 out of 164

AU

Anonymous User

04/28/23

5 out of 5

"very nice en good tool i like it!!"

What do you like best about Helium 10? market tracker 360 , the tool do it all!! What do you dislike about Helium 10? nothing yet... i have to learn a lot and in the futute i will see if some things are not good What problems is Helium 10 solving and how is that benefiting you? searching for good winning products. i want to see on the markets how good they are and i want to do the same

RQ

Rachel Q

04/24/23

4 out of 5

"Helium has been useful for product research."

What do you like best about Helium 10? Being able to compare products against one another for both Walmart and Amazon was really helpful when trying to see what is trending and what is being searched for the most. It helped to filter out items that are doing better than others, which is helpful when doing product research. The category list is very wide and covers anything you need to research. What do you dislike about Helium 10? It will not let me delete old queries for some reason. So, ...

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AU

Anonymous User

04/23/23

0 out of 5

"Unresponsive Support Help/ Continuous Price Increases"

What do you like best about Helium 10? Not much any more. Their egos outweigh the usefulness and trustworthiness of the tools they provide. Sloppy overall. Everything is an upsell and you have sit through boring useless events if you do have any interest in the stuff they peddle. What do you dislike about Helium 10? Support is the worst. The lag time and results are embarrassing. For a tech company, you would think they would get this aspect fixed. It's not uncommon to see the group's posts ...

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AU

Anonymous User

04/09/23

5 out of 5

"The most comprehensive set of tools for Amazon and Walmart success"

What do you like best about Helium 10? Complete Education and Training for All the Tools What do you dislike about Helium 10? It can be overwhelming at first, take your time and use it step by step. What problems is Helium 10 solving and how is that benefiting you? Amazon PPC advertising and ad structure along with superb product research tools.

KR

Kylie R

04/05/23

0 out of 5

"They Automatically Charge you without Refund."

What do you like best about Helium 10? only if they would refund and not randomly charge you, charge you without notification, take your hard earned money. What do you dislike about Helium 10? I havent paid for helium10 for months and they would automatically charge my card for diamond plan randomly. I havent even logged in for months, my usage is zero. Thats how they catch you I tried to reach out to billing and customer rep and they refuse to refund. horrible customer service What ...

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AU

Anonymous User

03/29/23

4.5 out of 5

"It is a brain for Amazon Seller"

What do you like best about Helium 10? Listing Analyser Cerebro Index Checker Refund Genie What do you dislike about Helium 10? It is quite expensive. Diamond plan should come down to enjoy full functions for a seller just beginning Amazon journey What problems is Helium 10 solving and how is that benefiting you? Cutting the manpower cost and making possible to visualize the real amazon effect

AU

Anonymous User

02/28/23

5 out of 5

"Helpful"

What do you like best about Helium 10? Helps me in scouting products conveniently. What do you dislike about Helium 10? Experienced in missing information in some products. What problems is Helium 10 solving and how is that benefiting you? N/A

AU

Anonymous User

01/17/23

5 out of 5

"Basic training is excellent"

What do you like best about Helium 10? FBA training is excellent,all about Optimización de listings, Amazon PPC, The training is full of advice, is easy to understand and allows you to start working and get results. What do you dislike about Helium 10? The starter plan is useful to learn how to use the platform, but the really useful plan is platinum and it seems expensive to me, you should have a couple of months at the price of the starter plan. What problems is Helium 10 solving and how ...

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AA

Amar A

12/30/22

4 out of 5

"Jack of All Trades, Master of None"

What do you like best about Helium 10? Helium has created a lot of value for us in mainly three tasks: keyword research, tracking keyword tracking over a period of time and searching top-performing ASINs on Amazon in different categories. What do you dislike about Helium 10? The Ad automation platform is very basic and underwhelming, to be honest. When we used it, it did not deliver the results we were expecting. The optimization frequency was super low, and optimizations were very basic. ...

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AG

Alfonso G

12/23/22

5 out of 5

"The BEST tool for Amazon Sellers"

What do you like best about Helium 10? H10 is by far the most complete suite of tools in the market for any Amazon Seller. I started my Amazon journey using JS (which I consider more commercial) and quickly turned to H10 (which I believe is more technical). Just the precision on keyword research by itself is the best in the market and worth every penny, but you also get the most integrated set of tools you could use to run your business every single day at a reasonable price. What do you ...

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