Google Analytics Reviews in April 2025: User Ratings, Pros & Cons

"A must for every digital business"

What do you like best about Google Analytics? Deep datapoints, easy to use, and implement. Gives you stronger understanding of everything happening with your website, and you can convert this insight into actionable items and make improvements. What do you dislike about Google Analytics? Nothing really, I'm really satisfied with the tool. Sometimes I see inconsistencies b/w traffic sources, sometimes it just says "undefined". What problems is Google Analytics solving and how is that ...

"Google analytics is a life saver for a performance marketing team"

What do you like best about Google Analytics? Its free and has a good community. Users are always eager to help incase of any challenges plus the integration with other google products is a boon What do you dislike about Google Analytics? Data sampling at times derails the analysis but it happens rarely What problems is Google Analytics solving and how is that benefiting you? Google analytics is solving the following challenges in my currenty organisation: Marketing Dashboard, Product ...

"GA4 Changed Everything - But GA Remains The Gold Standard"

What do you like best about Google Analytics? Immediate, actionable insights into my site's audience and their habits The ability to compare and contrast two different time windows on the fly Tracking user journeys through my different properties, from different sources/mediums, seamlessly Installation is easy for anyone with a small amount of web programming skill Probably the only SEO tool I use several times a day. What do you dislike about Google Analytics? There's no getting around it ...

"Google Analytics Review"

What do you like best about Google Analytics? Google Analytics is a great service to measure Analytics data with ease. The best thing is we can simply capture Analytics with just an HTML script. While obviously, we can capture more data with Analytics Tags. But, I have mostly used it for my personal projects. What do you dislike about Google Analytics? There is nothing that I dislike about Google Analytics. But, the realtime data is sometime a bit slow. What problems is Google Analytics ...

""Analyzing Power of Google Analytics easy to see insights and strategies"

What do you like best about Google Analytics? google analytics is a free tool . its easy to create and easy to find a website traffic , more information to real time visitor and easy identify the traget audience proved by the data age wise ,gender, location easy gathering to google analytics What do you dislike about Google Analytics? Google Analytics some times slow to load, especially websites with a lot of traffic. What problems is Google Analytics solving and how is that benefiting ...

"Google Analytics helps us better understand our customers navigating our website."

What do you like best about Google Analytics? Through the data collected by Google Analytics we are able to align our website optimization strategy based on how our users interact with our website. One of the most important thing that we get from Google Analytics is the monitoring of our website activities. We are able to see what's working and what's not and it gives us idea on what aspects we can improve on. What do you dislike about Google Analytics? The old dashboard reports are now ...

"a poor example of bad product development"

What do you like best about Google Analytics? it's free and is well integrated with products in the google family What do you dislike about Google Analytics? other common use cases are hidden in 'explore 'feature What problems is Google Analytics solving and how is that benefiting you? It basically acts as a data warehouse. I don't use it as much when it was universal analytics

"Business analysis tool"

What do you like best about Google Analytics? It's good platform to segregate all our data from website to understand the customer behaviour and let us plan accordingly. What do you dislike about Google Analytics? As data is aggregated so there is limit in outliners. Also when used month on month basis it will compare the results from last month only. What problems is Google Analytics solving and how is that benefiting you? It help us to understand the customer presence on our website, ...

"Best Free Tool web and APP analytics"

What do you like best about Google Analytics? Very good tool to analyse your website and app traffic and take some data driven action. What do you dislike about Google Analytics? Need to work more on app analytics side. doesn't show campaign level metrics What problems is Google Analytics solving and how is that benefiting you? Google analytics is helping us to analyse the website and traffic and take action according.

"Un aliado incondicional en el manejo de mi web"

What do you like best about Google Analytics? Mi vivencia con Google Analytics 360 resultó altamente positiva. La sencillez de uso y puesta en marcha de esta herramienta fueron destacables. Su empleo me ha capacitado para fortalecer mi estrategia SEO, comprender a profundidad a mis clientes y perfeccionar la navegación en mi sitio web. Lo que encuentro realmente impresionante en Google Analytics 360 es la capacidad de acceder a la evaluación y comparación de diversas métricas, lo que me ...