Google Analytics Reviews in January 2025: User Ratings, Pros & Cons

"Great website analytics tool"

What do you like best about Google Analytics? It provides tons of info about how users utilize our website. I especially like the detilas that I can drill down into. It is really easy to set up and maintain. Onyl recently has there been a change so substantial that it required some disuption to my usage, but even that was resolved rather quickly. What do you dislike about Google Analytics? To get the most out of it you need to tie it to Google Search Console. I can see why the products are ...

"Best tool for analyzing website traffic, social channel analysis and that is free of cost"

What do you like best about Google Analytics? This tool by google gives a detail analysis of the website ,also about the traffic analysis from where the traffic is coming on website, the sources, and create a detail report to analyse where to work more for better results. This great tools gives this free of cost nothing incurred which make it lucrative to use with fine details. What do you dislike about Google Analytics? Their is no such dislike only some more feature of navigating can give ...

"Google Analytics is so helpful when understanding your website useage!"

What do you like best about Google Analytics? We have been using google analytics for years and they recenelty came out with a few new features that have helped us out a ton! It is awesome to get real time tracking on how our website users are behaving, where they are from. I have been able to seemlyessly intergrate these on multiple company websites, and our leadership team uses the data monthly to shape how we use the tool. What do you dislike about Google Analytics? It is a little ...

"Great for a deep dive into data"

What do you like best about Google Analytics? As a FB Ads Co doesn't for ecommerce I don't this most useful to see how much of an effect ad campaigns are having on website traffic. I also utilise this to get a better insight into web traffic demographics and to see what the best sellers are on the site. What do you dislike about Google Analytics? Can be a bit of a learning curve. It's not greatly user friendly to a beginner. What problems is Google Analytics solving and how is that ...

"Utilizing Google Analytics for Resources Used by Clients"

What do you like best about Google Analytics? The ease of use. We have enabled google analytics on all mobile resources clients send from our mobile app, giving them for analytics into what is happening with that resource. Has it been opened, has it been viewed if it's a video, if so how long, etc. This gives the company the ability to see what content is working and what is not working. What do you dislike about Google Analytics? I don't have any downsides of Google Analytics. We have ...

"Great Tool For All Website Owners and Digital Marketers"

What do you like best about Google Analytics? Google Analytics is a very very detailed tool. Shows your visitors on the website in real-time, along with this we can also track web pages and locations of the real-time traffic. Basically, most people use this tool for checking the visitors on the website by various mediums (like Direct traffic, organic traffic, email traffic, referral traffic, social traffic). But this can also be used to track your landing page's performance. Which pages are ...

"Keep the pulse of your business with Google Analytics"

What do you like best about Google Analytics? The ability to keep up in real time with our website traffic, most specifcally referral traffic and where our website viewers came from. Targeting our audience members became much easier once we instituted GA. What do you dislike about Google Analytics? The delay to get our data from the previous day's worth of traffic (~11 am ET the next day) -- but the reports generated were still great. What problems is Google Analytics solving and how is ...

"Integrating and tracking in Google Analytics"

What do you like best about Google Analytics? Google Analytics is the best platform to get a detailed analytics of the website and applications visitors or users. Google Analytics is the most popular platform to which providing a very good features at free of cost. Iam using Google Analytics from last 5years iam happy to say none of the similar platform can replace Google Analytics. Google Analytics is the easy to Implementation and very easy to use platform, and its providing real time ...

"Google Analytics is important in my routine"

What do you like best about Google Analytics? I'm rewriting my review from scratch. My name is Gabrielle and I work as a media analyst at Cadastra serving clients like Panvel. In my media routine I use Google Analytics in an integrated way with Google Ads, in GA I can evaluate and measure attribution data from the user's journey, with this my routine, in addition to being easier, is complete, agile and with data collected so that I obtain relevant information that helps me make decisions ...

"Best tracking tool for user database"

What do you like best about Google Analytics? This is a powerful tool for mobile apps. User interface is easy to use. Updated UI and customization of dashboard is pretty nice. Seamless integration of other Google products and also some third party products to get some optimized user properties. As we get customized data, we use it in our regular production standups. Default implementation of GA gives our Analytics team the patterns of users using of app, characteristics, demographies etc. ...