Google Analytics Reviews in January 2025: User Ratings, Pros & Cons

"Excellent Tool for Tracking and Analysing Website"

What do you like best about Google Analytics? Google analytics presents detailed reports with customisable visualisations More important is it provide audience analysis including thorough demographics and behavior research that can further help in making targeted strategies, improving user engagement and overall performance for websites. What do you dislike about Google Analytics? For me this is the best tool I used so far for analytics What problems is Google Analytics solving and how is ...

"Good enough and popular"

What do you like best about Google Analytics? It is free and easy to install. It is widely used so many people know how to use it. What do you dislike about Google Analytics? Not completely GDPR compliant. Although it is backed up by Google, it is not ready for GDPR compliance What problems is Google Analytics solving and how is that benefiting you? It is telling me how many people visit my websites and what pages are they mostly looking.

"Awesome Solution to Track Website Customer Behavior"

What do you like best about Google Analytics? Real Time Analytics Goals Behavior Search Analytics What do you dislike about Google Analytics? Delay in reporting, should be real time changes in all sections Recommendations to others considering Google Analytics: Nice tool and all for free. What problems is Google Analytics solving and how is that benefiting you? It helped me a lot to understand how my customers interact on my website.

"Best Google Analytics Tool"

What do you like best about Google Analytics? Google Analytics are its comprehensive data, customization options, real time trackig, intergration with google products, e-commerce and event tracking, audience insights, and its free version. What do you dislike about Google Analytics? There is no dislike comments on google analytics, But it's very toguh for freshers. All these connepts are for experts. What problems is Google Analytics solving and how is that benefiting you? About the ...

"Google Analytics is one of the best tools I've ever used for data analysis and segmentations"

What do you like best about Google Analytics? I love to use google analytics for most of the things such as conversion tracking, remarketing lists creation, realtime website traffic tracking, funnel visulizaition and much more. I can also track user behavior and user journey through google analytics. It's easy to integtate google analytics with many other tools through google tag manager. What do you dislike about Google Analytics? Google has improved the analytics a lot, many new versions ...

"There is no better tool than Google Analytics for website traffic analytics"

What do you like best about Google Analytics? The best part about GA is that I can analyze traffic very deeply. Like from where the user is coming, user journey, session duration etc. I can also connect search console and check that from which search query the users are coming and for which keywords my pages are ranking. It helps me optimize my website and get more traffic and grow my revenue. I use it regularly for my own and my client's websites. What do you dislike about Google ...

"Awesome tool to analyze your digital property data"

What do you like best about Google Analytics? - Visually appealing and comprehensive report - KPI like (website/app traffic, user behavior, conversions, etc.) - Customized reports with GA4 - Integration with third-party software What do you dislike about Google Analytics? - I didn't find any thing as such as per my usage What problems is Google Analytics solving and how is that benefiting you? Google Analytics helps in comprehending how users interact with a website or app. It tracks user ...

"Best Platform for User Behaviour Analysis"

What do you like best about Google Analytics? Get to know about the key metrics of our users and use the data points for the analysis to deliver best to our users. What do you dislike about Google Analytics? At times I see latency issue, apart from this everything seems to be okay. What problems is Google Analytics solving and how is that benefiting you? I would say, it is helping me a lot in analysing the user funnel starting from the journey to the end conversion.

"Powerful tool in the arsenal of digital marketers, website owners, and data analysts"

What do you like best about Google Analytics? The real-time analytics feature is a standout, providing instant data about current site visitors. This immediacy is crucial for responding to trends as they happen. Additionally, the integration with other Google services, like AdWords and Search Console, creates a seamless experience for managing various aspects of digital marketing. Integrating Google Search Console with Google Analytics offers invaluable insights by combining search ...

"Google Analytics is the best free SEO and Website Activity Tracking Software available for FREE!"

What do you like best about Google Analytics? Google Analytics is easy to set-up and install, and GA4 has some robust custom reporting and exploration capabilities. What do you dislike about Google Analytics? Reports are a little difficult to set-up to get exactly what you want. There was quite a learning curve between Universal Analytics (UA) and GA4. What problems is Google Analytics solving and how is that benefiting you? Determining what marketing is driving traffic and ROI with ...