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9.8

Spot Score

Google Analytics - Web Analytics Software

Google Analytics Reviews in April 2025: User Ratings, Pros & Cons

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4.6

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Google Analytics Reviews & Ratings

4.6

Excellent

Based on 8928 ratings & 2517 reviews

Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terible

(4)

Expert's Review

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Offers detailed insights and reports, aiding in analyzing website performance and user behavior.

  • Provides real-time analytics, enabling immediate response to trends and visitor activities.

  • Integrates seamlessly with other Google services for managing digital marketing aspects efficiently.

  • Helps track conversions, create custom reports, and set up goals, essential for digital marketers.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 121-130 out of 2517

MR

Mara R

09/08/23

4 out of 5

"Perfect for gauging interaction"

What do you like best about Google Analytics? When writing a blog or website, user interaction is key. Google Analytics is simple to utilize on a site to quickly check how many people are engaged at any given time. The live option is my favorite! What do you dislike about Google Analytics? Not all sites can support the HTML tag needed to track engagement. Recommendations to others considering Google Analytics: Check with your site developer to make sure that the HTML/CSS code will work on ...

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AS

Akarsh S

09/06/23

5 out of 5

"Most important analytics tool"

What do you like best about Google Analytics? So Google analytics provide us a wide range of data which actually help me to track the traffic over my primary digital property and that data help me to improve my lead conversion too other things i love about Google analytics is it's not hard to integrate it with my website or even my youtube channel. What do you dislike about Google Analytics? Honestly it's a important tool for me to improve my traffic and my lead conversion i can't say i ...

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RK

Rihant K

09/06/23

5 out of 5

"One of the Best Analytics Tool"

What do you like best about Google Analytics? It is a free tool by Google that can be used by any small or big business. It provides the overall user behavior of our website. What do you dislike about Google Analytics? As it is a free version there are few limitations of data collection. What problems is Google Analytics solving and how is that benefiting you? Google Analytics helps me to measure website traffic, analyze user behavior, identify traffic sources, real time monitoring, website ...

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RC

Ravi C

09/06/23

5 out of 5

"Great Experience with Google Analytics"

What do you like best about Google Analytics? Its comprehensive data tracking and user-friendly interface allow us to monitor website traffic, user behaviour, and conversion tracking. What do you dislike about Google Analytics? Couldn't find any point that I could dislike. Overall happy. What problems is Google Analytics solving and how is that benefiting you? it helps us to understand which sections of our website have the most readers, or how often carts are abandoned for the product ...

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AU

Anonymous User

09/06/23

4.5 out of 5

"The very best analytics tool on the market that is free"

What do you like best about Google Analytics? Google Analytics is how I live and breathe in evaluating the success of my website. It is so easy to filter each of the reports on the various segments that are important to me and understand what is driving traffic & conversion What do you dislike about Google Analytics? Google Analytics needs to have a more dynamic way to email reporting dashboards to non-users so they can see the same snapshot of the business each week in a digestable ...

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AK

Amit K

09/06/23

4 out of 5

"Google Analytics the best tool for performance tracking of website"

What do you like best about Google Analytics? Google analytics ubdoubtly the best tool out there for tracking my website performance in multiple ways possible. It's free accurate and can help me deside what my audience want. It helps me to see demographics. user data, and each and every minute details which can help me grow my website. What do you dislike about Google Analytics? Since the upgrade to ga 4 the stystem has become bad. As google is focuing more on Material ui the things are ...

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RJ

Rahul J

09/05/23

5 out of 5

"Best tool for tracking user data of Website"

What do you like best about Google Analytics? Recently GA got an wonderful update now Universal Analytics is no longer it has now been upgraded to GA4 Which bring lots of new features along with it, The thing i like most about GA4 is now you can get data more accurately and also now you can customise dashboard as per your need and can keep a proper track on user journey so overall this tool is best to keep a complete track of your website that too in free of cost. What do you dislike about ...

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AU

Anonymous User

09/05/23

5 out of 5

"I use google analysis to analyse and track my website other sources traffic"

What do you like best about Google Analytics? Provides clear information about the website page traffic User segmentation wise performance What do you dislike about Google Analytics? Takes more time to load data UI could have been better for easier understanding What problems is Google Analytics solving and how is that benefiting you? Helps in websote traffic tracking User quality wise analysis

JA

Jeremy A

09/05/23

5 out of 5

"Best Solution for Website Analytics"

What do you like best about Google Analytics? Google Analytics provide indepth details of your website. It really helped me get more out of people visiting my website. What do you dislike about Google Analytics? The setup is difficult or I would say a normal person would find it harder to setup. What problems is Google Analytics solving and how is that benefiting you? It is helping me understadn the motion of users on my website and how they are reacting to my content.

IG

Ishita G

09/05/23

4.5 out of 5

"Great experience"

What do you like best about Google Analytics? To track the traffic at one point of time of the website and mobile apps. Google gave us a best way to track the traffic in a better way to understand and analysis properly. What do you dislike about Google Analytics? Nothing is there to dislike about Google analytics as it always help the organisation to track the best traffic at one place of time so that it will give the idea that from which particular place we are getting traffic . What ...

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