Google Analytics Reviews in April 2025: User Ratings, Pros & Cons

"Best tool for analyzing website traffic, social channel analysis and that is free of cost"

What do you like best about Google Analytics? This tool by google gives a detail analysis of the website ,also about the traffic analysis from where the traffic is coming on website, the sources, and create a detail report to analyse where to work more for better results. This great tools gives this free of cost nothing incurred which make it lucrative to use with fine details. What do you dislike about Google Analytics? Their is no such dislike only some more feature of navigating can give ...

"Best Analytics out there for free"

What do you like best about Google Analytics? It is provided by Google and easy to use. What do you dislike about Google Analytics? Could be more simple to understand for layman. Why does one have be expert in understanding how to set goals. What problems is Google Analytics solving and how is that benefiting you? Well primarily the traffic that comes to visit our website.

"Best Value Tech ever"

What do you like best about Google Analytics? Unparalleled ability to get data and insight to drive digital marketing programs. What do you dislike about Google Analytics? Really nothing. Slight irritation when changes are made to the product, but nothing major. What problems is Google Analytics solving and how is that benefiting you? Provides insight into user behaviour on websites and campaigns. Enables focus of resources (budget and human capital) on the areas that are most effective.

"A sad downgrade from universal analytics…"

What do you like best about Google Analytics? The ubiquitous and original analytics tool. Metrics are easy to understand and reports are intuitive. What do you dislike about Google Analytics? No more realtime sales data is disappointing. Harder to tell which channels are working. Has failed to progress like paid analytics tools. What problems is Google Analytics solving and how is that benefiting you? Understanding which marketing channels are contributing to the success of the business.

"The app is best for tracking web activities"

What do you like best about Google Analytics? The analytical features of Google Analytics will be helping you to get rid of all you content and data posted on your social media web pages. This will give you the correct knowlegde and information about every client and how many viewers visited your post and shown interest on your ad. The new update has given more variety of helpful tools also the interface working and performace is also enhenced now. The interface is fully customizable, ...

"Google Analytics is so helpful when understanding your website useage!"

What do you like best about Google Analytics? We have been using google analytics for years and they recenelty came out with a few new features that have helped us out a ton! It is awesome to get real time tracking on how our website users are behaving, where they are from. I have been able to seemlyessly intergrate these on multiple company websites, and our leadership team uses the data monthly to shape how we use the tool. What do you dislike about Google Analytics? It is a little ...

"Google Analytics is so helpful when understanding your website useage!"

What do you like best about Google Analytics? We have been using google analytics for years and they recenelty came out with a few new features that have helped us out a ton! It is awesome to get real time tracking on how our website users are behaving, where they are from. I have been able to seemlyessly intergrate these on multiple company websites, and our leadership team uses the data monthly to shape how we use the tool. What do you dislike about Google Analytics? It is a little ...

"Great measurement platform just got better with GA4"

What do you like best about Google Analytics? real time analytics, ability to see if my advertising is working beyond the click What do you dislike about Google Analytics? the power of Google's walled garden, do not like that it is a goole tool defining performance across a suite of advertising tools that include many google products What problems is Google Analytics solving and how is that benefiting you? Attribution and measurement

"Great for a deep dive into data"

What do you like best about Google Analytics? As a FB Ads Co doesn't for ecommerce I don't this most useful to see how much of an effect ad campaigns are having on website traffic. I also utilise this to get a better insight into web traffic demographics and to see what the best sellers are on the site. What do you dislike about Google Analytics? Can be a bit of a learning curve. It's not greatly user friendly to a beginner. What problems is Google Analytics solving and how is that ...

"Utilizing Google Analytics for Resources Used by Clients"

What do you like best about Google Analytics? The ease of use. We have enabled google analytics on all mobile resources clients send from our mobile app, giving them for analytics into what is happening with that resource. Has it been opened, has it been viewed if it's a video, if so how long, etc. This gives the company the ability to see what content is working and what is not working. What do you dislike about Google Analytics? I don't have any downsides of Google Analytics. We have ...