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8.8

Spot Score

Drip - Marketing Automation Software

Drip Reviews in April 2025: User Ratings, Pros & Cons

Transform your outreach with Drip's automation.

4.4

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Drip Reviews & Ratings

4.4

Very Good

Based on 450 ratings & 273 reviews

Rating Distribution

Excellent

(195)

Very Good

(66)

Good

(5)

Poor

(4)

Terible

(3)

Expert's Review

Drip has earned its reputation as a highly versatile and intuitive email marketing tool, particularly for e-commerce businesses. Its standout features include robust automation workflows, precise segmentation, and seamless integrations with platforms like Shopify, WooCommerce, and third-party apps such as Zapier. Users often highlight the ease of creating dynamic ...Read more

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Showing 61-70 out of 273

NC

Nalin C

11/10/20

3.5 out of 5

Good features with somewhat frequent downtimes

What do you like best? Really solid features for broadcast emails, creating campaigns, building workflows, and integrations. What do you dislike? Downtime. As much as I hate to admit it, there are a lot of times when I log into Drip and I can't see any stats for my email marketing because the server is down. What problems are you solving with the product? What benefits have you realized? It seems to have a much better deliverability than Mailchimp once the domain is ...

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KT

Katherine T

11/10/20

3 out of 5

Slightly confusing, maybe better for product based businesses and ecommerce?

What do you like best? I like the tone of Drip, cheeky, contemporary and refreshing. The layout was also very easy to navigate, modern and fun. Overall, I like it in theory but struggled to apply its use best in practice. I love the suggested drip email sequences, wish there was more of these for different business purposes! I also liked the detailed analytics of each email. I also appreciate how you automatically updated the policy based on new laws which saved me from looking up what ...

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AI

Administrator in Real Estate

09/02/20

4 out of 5

Great to tool to connect with your customers

What do you like best? The way you can create your own template from a scratch is very easy and intuitive. What do you dislike? Mobile responsive design optimisation... Recommendations to others considering the product: To dive deep into the tool features because there is a lot you can do with it. What problems are you solving with the product? What benefits have you realized? I'm solving problems connecting with my audiences and now i can track their needs through ...

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AI

Agency in Marketing and Advertising

09/01/20

5 out of 5

The #1 eCommerce Email Customer Management Solution

What do you like best? Shopify integration is top notch. The ability to create automated systems that tie in with ad campaigns is so easy compared to something like Marketo or Shopify. What do you dislike? I can't use it with my B2B websites. Drip is designed as an eCommerce email solution, and in fact they won't let you sign up as a customer if you're trying to do something with your B2B email campaigns. Recommendations to others considering the product: If you're ...

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UI

User in Online Media

09/01/20

4.5 out of 5

Mary's great review of Drip

What do you like best? That anyone, even if you don't know anything about email marketing, can figure it out. What do you dislike? I don't like that it takes up a lot of memory on my computer and I have some issues with how the workflows aren't responsive (they get really squished). Recommendations to others considering the product: I would recommend loking into what your biggest needs are. If you're just sending a newsletter once a month, it's probably not the right fit, ...

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AI

Administrator in Computer Software

08/27/20

5 out of 5

Drip is great

What do you like best? all inclusive marketing platform -- from website tracking to email broadcasts, etc. What do you dislike? broadcasts build could look a bit nicer What problems are you solving with the product? What benefits have you realized? tracking people who visit our website to better target them.

KD

Kai D

08/27/20

5 out of 5

Best in market Ecommerce email + automation

What do you like best? Drip makes it easy for me to reach the right people in my audience with the right offers. Their workflows and automations are seriously the best in the market for Ecommerce and Shopify stores. (I say that as someone who has worked in email marketing for over a decade). What do you dislike? Support windows for live chat used to extend into the night - which was great when I was pulling a late night on a project. Now? Support ends at 5pm Central (which is 3pm ...

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AI

Administrator in Consumer Electronics

08/27/20

5 out of 5

In love with Drip

What do you like best? eCommerce and automation are Drip's bread and butter but it just does everything really well. My favorite part is the Shopify integration and the way you can segment your subscribers based on their actions online. We have a lot of product categories so the way you can create rules based on the way customers interact with your website is crucial. We are a small business but Drip helps us market like we're bigger. What do you dislike? That I don't have time to ...

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TO

Tom O

08/27/20

4 out of 5

Lightweight Marketing Automation at a Killer Price

What do you like best? Easy to navigate UI, solid visual email builder, powerful workflow automation builder, prompt live chat service response. Supplied email builder templates are well designed and flexible to utilize for a variety of messaging styles. Continuous improvement of features and implementation of new tools. What do you dislike? Could provide deeper analytics about individual recipients to help sales engage more closely due to the B2B nature of our firm. Email builder ...

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JF

Jillian F

08/27/20

4 out of 5

Extremely robust email marketing tool.

What do you like best? The number of features offered and workflow interface in my opinion are unmatched. The ease of navigation is great and intuitive. The email templates are beautifully designed. The campaign templates make new funnel creation much quicker. What do you dislike? Compared to similar tools, I find it to be a bit over priced. I have recommended drip to a number of people and the price has deterred many. The Sendowl integration is extremely lacking. Many ...

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