Datorama

Every Markerters Best Friend

What do you like best? Being a non-coder and having a marketing background, I leverage Datorama daily with ease to access my marketing data and make connections between my front end and back end data with ease! What do you dislike? Platform can load slowly, but that is mostly because of the heavy pages I have. What problems are you solving with the product? What benefits have you realized? Filling the gap in our marketing needs and understanding of our pipeline data.

UI Data Visualization

What do you like best? I’m a web developer building a data visualization dashboard for a client that uses datorama for their their clients’ marketing campaigns and BI. Most of my work with datorama is the use of the APIs. It’s easy and quick to setup and get running as the platform is flexible and allows to build a complete app outside and makes it easy to integrate later. What do you dislike? So far there are no issues. There have been some changes and the dev docs need to be updated. ...

Precision Ads Game Changer!

What do you like best? What I like best is the ability to bring in dozens of Ad Server & Analytic Sources quickly, merge them together (Datorama calls this data harmonization), and apply a common taxonomy (Brand, Product, Tactic, Strategy, etc.) across all the sources. I've tried using other platforms for this but it required significant development and scripting effort. With Datorama this can be done in hours with no SQL or advanced configuration. Additionally I am very happy with the ...

Datorama Review

What do you like best? I like that Datorama is easy to deploy and that using it is straightforward. I like that all it's marketing Analytics features works great and that it makes marketing easy. What do you dislike? No issues at all. Datorama has been a great solution Recommendations to others considering the product: Datorama is a great tool for the marketing department. What problems are you solving with the product? What benefits have you realized? Marketing Analytics is ...

A Powerful Tool

What do you like best? I like Datorama for tons of reasons. From ease of installation, ease of use and effectiveness when it comes to marketing intelligence etc, Datorama is all positive. What do you dislike? No flaws at all. Datorama works wonders when it comes to marketing. Recommendations to others considering the product: I highly recommend Datorama. You just have to try the solution to understand and appreciate its capabilities. What problems are you solving with the product? ...

Datorama

What do you like best? Datorama is a data warehouse and data visualization platform in one. The tool makes it easy to ingest data from multiple sources and build these sources around a unified data model, while allowing the users to visualize all these sources of data together easily. What do you dislike? Since Datorama is a relatively new tool, the user community is still small. Sometimes, dashboards can take long to load. What problems are you solving with the product? What benefits ...

Good customer service

What do you like best? Office hour. Datoroma staff is very helpful and knowledgeable. What do you dislike? When creating a dashboard, it's hard to move blocks around. When adding a new chart, the chart appears at the bottom which is annoying sometimes when you have a long dashboard. It would be nice if the new block can be added around where I am at. What business problems are you solving with the product? What benefits have you realized? Integrate data from different sources. Data ...

Datorama Success

What do you like best? Datorama is very user friendly and intuitive. We have a single source of truth and saves a lot of time creating manual dashboards and reporting. I am able to create custom metrics and dimensions suited for my needs. I also like the introduction of the generic bucket to help map files that don't necessarily have a unique identifier. Support response rate is also amazing - very fast. What do you dislike? No real dislikes, more technical difficulty at times. Would like ...

Great Product

What do you like best? I like how it aggregates data and how it automates procedures. What do you dislike? It would be cool if it was compatible with the R tidyverse packages What business problems are you solving with the product? What benefits have you realized? Automating reports

Very solid marketing database

What do you like best? Datorama support is excellent, in the majority of cases they were able to help me to combine my data in various, extremely useful ways. Creating a single dataset of marketing data has helped to transform our digital campaigns as we can report and analyse all campaigns concurrently. What do you dislike? Datorama is extremely powerful and versatile. It's been a steep learning curve to get it to do what I needed it to do. Recommendations to others considering the ...