Datorama

Really good data insights offered

What do you like best? Manipulation of data inside the tool is really good and helps a lot in creating dynamic columns. What do you dislike? Cache memory issues. The updated filters needs to be updated in every sheet Recommendations to others considering the product: Its a very good product for digital marketing data. What problems are you solving with the product? What benefits have you realized? Cleaning of data is solved really easily

Data Visualization Made Simple

What do you like best? The user interface of Datorama is very simple to navigate and toggle. There are many different ways to visualize the data including pie charts, bar charts and tables, which makes for ease of use when conducting reporting and generating insights for our clients. Furthermore, a user can quickly switch between certain dates, campaigns and other parameters to access the information needed which is extremely helpful. What do you dislike? Data has to be QA'd ...

Remarkable BI tool.

What do you like best? Write your own functions and utilise existing ones to make your data simple and representable. What do you dislike? So far good. Nothing as such. Knowledgebase and TAM were helpful What problems are you solving with the product? What benefits have you realized? Reporting for Clients, Operations team and Management

Sr Analyst

What do you like best? The API connections to adservers and publishing desktops. Also the direct API connections to Salesforce come in handy too. What do you dislike? I wish the dashboards had more flexibility similar to tableau. What problems are you solving with the product? What benefits have you realized? Definitely data security and ability to trust what is being reported in the visualizations

Best tool for advertising and marketing companies

What do you like best? U have used datorama in my projects for 2-3 years,I am very happy with the tool because it provides nice visualizations,ease to connect multiple data streams.Also I like feature called data canvas.I recommend it because it is very suitable for advertising companies. What do you dislike? Can't access 'knowledge base' without datorama account Recommendations to others considering the product: If you are looking for any visualization on advertisement data go ...

Best reporting platform

What do you like best? The flexibility of building the dashboard and the ability to Whitelabel (if needed). The reporting dashboards could be built in a way that there isn't two reports that look the same and customizable to the client's needs. Asides that, the number of data entry points available without a 3rd party subscription is also a plus point. What do you dislike? Minimal training and technical support on how to utilised Datorama to its full potential. When a widget ...

Operations Specialist

What do you like best? The visuals were to display metrics were great What do you dislike? The speed it takes to updates new data is slow What problems are you solving with the product? What benefits have you realized? Being able to share data with teams in new ways to clearly demonstrate and display their metrics

Very good, this is becuase me and many collegues use this platform to gain insights

What do you like best? The amount of data streams it has within the interface What do you dislike? The lack of connectors compared to other marketing services What problems are you solving with the product? What benefits have you realized? Veiling all data in one dashboard

Datorama was a great tool to work with, it could store, manipulate, visualize data

What do you like best? The ability to visualize and report data using the platform What do you dislike? The learning curve for learning the tool was a little high What problems are you solving with the product? What benefits have you realized? Marketing data showing the campaigns we ran, helped in visualizing and optimizing the campaigns

I review the budget on Google and Bing accounts and compare.

What do you like best? It is best for reviewing your entire account and its specialty is to see the budget of each account and what you can do with that budget. What do you dislike? A bad thing as slow as a server knows to be. I guess there are too many registered ones. But that will improve over time. What problems are you solving with the product? What benefits have you realized? At one time I couldn't find the google engine cost account. I went into the datorama and she ...