8.7/10
Spot Score
Maximize your marketing with data-driven decisions.
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Alyssa S
05/26/20
Best Programmatic Platform
What do you like best? I love that I can use Dataxu as my one-stop shop. Everything from OTT to display to contextual targeting to DOOH. I love how straight forward and simple it is to use. What do you dislike? I dislike that if we want to integrate something such as an audience from a different platform we have to go through our rep and it's a whole process and takes up a ton of time. Recommendations to others considering the product: Perfect platform for all programmatic ...
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BK
Brian K
03/05/20
Intuitive Interface
What do you like best? I love the audiences scaling abilities with OneView offers as well as our ability to gain more margin compared to other DSPs. What do you dislike? It seems like a lot of menus require you to select the Advertiser twice, for example when creating a campaign, you first select which advertiser you want to make it in, then the existing campaigns appear, then you have to click create new campaign, and in that window you have to select the advertiser again. ...
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