Customer.io Reviews in January 2025: User Ratings, Pros & Cons

"Robust and effective email marketing campaigns"

What do you like best about Customer.io? You have multiple options for customization, it enables you to create newsletters well-designed without using code. I like the ability to track emails because we can know how many people open them and if they click on the embedded links. It provides detailed reports and analytics. It allows us to easily visualize trends that help us identify strengths and weaknesses in our launched campaigns. Customer.io simplifies interaction with our customers and ...

"Great at it's work"

What do you like best about Customer.io? it integrates with our internal systems which ensures we can have triggered campaigns built. It helps ensure good onboarding systems and ongoing user connections. What do you dislike about Customer.io? It can be quite clunky, and there aren't any branching as of yet to make the system really tailored to each user. What problems is Customer.io solving and how is that benefiting you? We are working to ensure we are able to work with our users in an ...

"Easy and effective marketing automation"

What do you like best about Customer.io? It is a fast and efficient system, it gives us an automated way to launch our email marketing campaigns. The segmentation engine is the key feature of the software, it facilitates the process of sending newsletters and communications to groups of users, based on their preferences and the degree of interaction with our products and services. Moreover, Customer.io also allows us to export data in CSV, which facilitates the migration of customer ...

"Customer.io is a powerful tool"

What do you like best about Customer.io? It has the ability to control the process of sending emails. It's great because it tracks the status of every email sent and actions by the user upon receipt. The analysis of these actions allow us to understand user behavior regarding the communications we send. This app is even more powerful and effective way to monitor marketing campaigns by email. What do you dislike about Customer.io? No complaints about this app, I have not experienced ...

"Flexible and efficient "

What do you like best about Customer.io? We can create newsletters and campaigns for our clients quickly, either for a segmented group of clients or for a particular one, we can segment everything and manage it in an organized way. It also allows you to track the status of the emails (were they sent successfully, were they opened by the user, was a link within the email clicked) these features allow you to determine if an email was sent, if the user deleted it, etc. What do you dislike ...

"Logiciel fonctionnant très bien pour le marketing"

What do you like best about Customer.io? Le logiciel permet d'automatiser des envois de mails et des campagnes marketing, il à tendance à toucher vraiment beaucoup de clients (potentiels), il peut aussi être combiné avec d'autres logiciels permettant d'être encore plus proche de la perfection. Permet aussi de savoir combien de personne ont ouvert les mails envoyés, pratique pour le marketing de masse et donc la vente dans une entreprise ! What do you dislike about Customer.io? Les ...

"Customer.io Review"

What do you like best about Customer.io? We use customer.io for B2C email marketing, specifically automatic and personalized triggers. It's use by marketing and sales primarily. It helps us communicate with customers and provide real-time and personalized information in a fast and automated way. For B2C companies, Customer.io is probably the best email product out there for high volume communication. What do you dislike about Customer.io? I may be missing it in the UI, but a place to see ...

"Awesome marketing tool that we couldn't live without."

What do you like best about Customer.io? Straight forward and clean application that's easy to work with and easy to set up. Connects with a lot of big other tools to use in tandem. What do you dislike about Customer.io? Missing some integrations with smaller, less popular tools. Recommendations to others considering Customer.io: The simple is not always the best, but the best is always simple. Keep things easy and understandable. Good Job! What problems is Customer.io solving and how is ...

"Herramienta efectiva de marketing"

What do you like best about Customer.io? Permite automatizar campañas de marketing y enviar los correos a un gran número de clientes potenciales. Se puede integrar con otras herramientas existentes, enviar correos basados en eventos. Otra utilidad que me gusta es que puedo saber cuantos clientes han abierto un email, también la facilidad de distribuir la publicidad en un breve periodo de tiempo. What do you dislike about Customer.io? Los informes podrían ser más completos, por ejemplo poder ...

"Good all-around email program"

What do you like best about Customer.io? Overall very easy to use: nice and clean interface and it's easy to set up campaigns. What do you dislike about Customer.io? Out-of-the-box reporting tools are a bit lacking. No real customization. Need to pipe data into other programs to do any extensive analysis. What problems is Customer.io solving and how is that benefiting you? One-off email campaigns, customer lifecycle email campaigns, webhook triggered emails directly from our database.