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8.9

Spot Score

Customer.io - Marketing Automation Software

Customer.io Reviews in January 2025: User Ratings, Pros & Cons

Personalized marketing, simplified.

4.3

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Starts from $100/Month

Customer.io Reviews & Ratings

4.3

Very Good

Based on 310 ratings & 275 reviews

Rating Distribution

Excellent

(186)

Very Good

(74)

Good

(10)

Poor

(1)

Terible

(4)

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Showing 121-130 out of 275

AU

Anonymous User

11/16/23

4.5 out of 5

"Great features and easy to use"

What do you like best about Customer.io? Customer.io has the right mix of features for engaging app users. Everything is easy to use and the interface is intuitive. My team was able to get up and running very quickly and we are able to see results right away. What do you dislike about Customer.io? We are on a less expensive price tier so we don't have customer support for questions. The community is strong, but sometimes talking with someone provides a much clearer explanation. What ...

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KK

kiran k

11/09/23

4.5 out of 5

"Send messages to realtime customer data"

What do you like best about Customer.io? we can customize messages to all customer in single tool What do you dislike about Customer.io? tool interface need to easy to make things simple What problems is Customer.io solving and how is that benefiting you? connecting with customers and keeping them in pipeline for sales and renewals

AW

Artur W

10/11/23

4.5 out of 5

"One of the best Marketing Automation tool"

What do you like best about Customer.io? - despite the large number of functions, the tool is very easy to use - ability to create email / push / in-app messages / webhook campaigns in one place - very simple and friendly integration with business internal tools - built in Customer Data Platform - possibility of advanced segmentation of the customer base What do you dislike about Customer.io? - it's really hard for me to complain about anything What problems is Customer.io solving and how ...

Read more

AU

Anonymous User

09/18/23

4.5 out of 5

"Great marketing automation tool"

What do you like best about Customer.io? Love the flows we can use to build out complex drip campaigns/sequences and targeted broadcasts/newsletters. Quite user-friendly once you unlock the universe of how it works. What do you dislike about Customer.io? There is so much to unpack when you get started and it can be overwhelming. The community and documentation library is very helpful though and helped me get up to speed quite quickly. What problems is Customer.io solving and how is that ...

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TB

Tatevik B

09/18/23

4.5 out of 5

"Customer.io"

What do you like best about Customer.io? The segmentation, the huge opportunities to write and design the codes. What do you dislike about Customer.io? The late update of the date from time to time. What problems is Customer.io solving and how is that benefiting you? We can easily do segmentation based on the date and plan actions according to the users behavior.

AU

Anonymous User

09/15/23

4.5 out of 5

"An ideal Email / Messaging Platform"

What do you like best about Customer.io? Customer.io's advanced campaign automation and ability to easily segment customers are its biggest advantages over its competitors. It is extremely simple to use but there is also so much depth to what you can achieve within the system, should you want something more advanced. Their customer service team and quick, knowledgeable, and friendly - they always either answer my question directly, help me in finding a solution, or let me know that a ...

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SA

Sourabh A

09/14/23

4.5 out of 5

"Best Email engagement software"

What do you like best about Customer.io? We user customer.io to send Emails to our customers, both transactional and promotional. We are able to set and forget about the transactional campaigns is what I like best What do you dislike about Customer.io? To see what emails are being sent to each of our different users is a little difficult. I would like them to add some tooltips and guides for me to understand the product better What problems is Customer.io solving and how is that benefiting ...

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PV

Pedro V

09/14/23

4.5 out of 5

"Customer.io helped us increase our week over week retention by 3x."

What do you like best about Customer.io? Customer.io has been a game-changer in our user engagement and marketing strategy. Its standout feature is its adaptability to seamlessly integrate with various tech stacks and its support for webhooks, giving you unparalleled control over your messaging. By harnessing their event-driven marketing capabilities, we were able to precisely target users throughout their customer journey. This strategic approach led to remarkable results, including a ...

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LH

Ludwig H

09/14/23

4.5 out of 5

"Best tool for automated customer messaging"

What do you like best about Customer.io? Customer.io is cabable to do a lot of things that would otherwise need to be custom built. I haven't found any use case which customer.io doesn't solve. What do you dislike about Customer.io? The interface can be a bit complex for non-techy users. But that's usually the case with tools that have really powerful capabilities. What problems is Customer.io solving and how is that benefiting you? We use customer.io to build onboarding sequences and ...

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JD

Jeanne d

09/14/23

4.5 out of 5

"Connect with your customers at exactly the right moment"

What do you like best about Customer.io? Several ways to customise the journeys for your customers; tightly integrated into your product and your database, so you can engage with users at the moment they perform certain events or their status changes. What do you dislike about Customer.io? You definitely need the tech team's help to make it work! What problems is Customer.io solving and how is that benefiting you? We can easily set up marketing campaigns, and A/B test them with minimal help ...

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