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Showing 41-50 out of 70
AU
Anonymous User
01/24/18
"Great UI (but too many of them) and solid digital analytics data"
What do you like best about Comscore? Strong digital measurement for industry currency. What do you dislike about Comscore?
AU
Anonymous User
12/13/17
"Director, Digital Analytics"
What do you like best about Comscore? comScore allows us to see buyer behavior traits from all the visitors that go to our nascar.com website What do you dislike about Comscore?
AU
Anonymous User
10/24/16
"Best platform for standardization "
What do you like best about Comscore? The ability to have a universal standard across the digital advertising world What do you dislike about Comscore?
AU
Anonymous User
10/23/16
"Provides the insight I need to make decisions and empower clients"
What do you like best about Comscore? I love the breadth and the depth of the data provided, and the various layers to which I'm able to extract data. What do you dislike about Comscore?
TB
Terri B
10/18/16
"Use with media vendors"
What do you like best about Comscore? Insights into audience size and information for specific demo's, to help inform media plans. What do you dislike about Comscore?
NM
Natalie M
09/27/16
"Great tool for advertising insights"
What do you like best about Comscore? I like using comScore to see where competitors are advertising and what creative they are using. I also like using site demographics to determine which sights to run on.
AU
Anonymous User
01/12/16
"comScore light user review"
What do you like best about Comscore? Ability to upload multiple keyword sets to track. What do you dislike about Comscore?
AU
Anonymous User
01/26/15
"Easy to use, all the baseline information you need"
What do you like best about Comscore? The ease of finding what I need within the menus/dashboards What do you dislike about Comscore?
SK
Steve K
12/08/14
"Good for apples to apples comparisons"
What do you like best about Comscore? Like all measurement services -- Nielsen for radio and TV, others -- there are pros and cons to the comScore platform. It uses an opt-n cookie for online viewers, and a mathematical formula based on metrics of a market size and placed cookies on individual websites. As a manager in mas media, I used comScore to determine unique visitors and where we ranked among our peers offering similar content in the area.
AU
Anonymous User
12/04/14
"Knowledge is Power with comScore"
What do you like best about Comscore? comScore provides me with all of the information I need to perform my job on a regular basis. The company's research and findings assist me in providing knowledge & value for my clients.