Choozle Reviews in April 2025: User Ratings, Pros & Cons

Good for B2C

What do you like best? It's a great tool to leverage digital advertising and for programmatic ad buying. Our digital marketer on our team was able to go in, implement our demand generation campaigns and we could all go in and evaluate the performance of each programmatic ad. What do you dislike? As a B2B company, we saw some limitations with what we wanted to accomplish. It was hard to target based on the audience and reach the correct target market we were going after. What ...

Ease of Use for B2B Advertising

What do you like best? Simplicity of onboarding audiences, retargeting and ad groups. The platform is easier to use than any others I've worked in the DSP category. What do you dislike? Would like to be able to onboard audiences with mobile IDs and/or MAIDs in addition to emails and phones. Recommendations to others considering the product: Just make sure it has the advanced functionality you need. What problems are you solving with the product? What benefits have you realized? ...

Solve Marketing Initiatives with Transparency

Great platform and support team

What do you like best? We can cut out third party expenses and bring programmatic in house with little ramp up time. Our account rep is always there to assist us as well as our support team. The ease of use of the platform and the amount of data providers to choose from allows us to easily scale out and test different data providers without a large overhead cost of a DSP. What do you dislike? We have been using their service for several years now and I can honestly say there's nothing I ...

Great platform and support team

What do you like best? We can cut out third party expenses and bring programmatic in house with little ramp up time. Our account rep is always there to assist us as well as our support team. The ease of use of the platform and the amount of data providers to choose from allows us to easily scale out and test different data providers without a large overhead cost of a DSP. What do you dislike? We have been using their service for several years now and I can honestly say there's nothing ...

Excellent DSP

What do you like best? The insightful detailed reporting that allows me to always optimize campaigns for my clients. Depending on what the client is looking to do, you can easily tailor the campaign to fit your clients expectations. What do you dislike? When I set a campaign to pace ahead it limits the campaign spend over the length of the campaign to prevent spending the entire budget in one day. When I load a CRM file, the reach doesn't populate until a day after the file has ...

Self Service platform with Managed Service style customer care

What do you like best? Having Choozle's multiple options for targeting via data, contextual, CRM, IP, and more all in one platform really make using it ideal. The fact that any of my questions are answered almost immediately is a huge benefit. What do you dislike? It would be great if the data sets maintained their full name (source especially when creating audiences, Recommendations to others considering the product: Best service available at a pricing structure that is unparalleled. ...

Perfect for an In-house Agency/Marketing Team

What do you like best? Choozle combines a slick, easy to use (and learn) UX with all the distribution and functionality we need. Our access to third-party data providers via Choozle has allowed us to intelligently increase our digital advertising reach while still making informed audience decisions. What really makes Choozle stand out to my team is the A+ customer support, we rarely need to wait more than a few minutes for an intelligent response, even on more technical questions. What ...

Self Service platform with Managed Service style customer care

What do you like best? Having Choozle's multiple options for targeting via data, contextual, CRM, IP, and more all in one platform really make using it ideal. The fact that any of my questions are answered almost immediately is a huge benefit. What do you dislike? It would be great if the data sets maintained their full name (source especially) when creating audiences, Recommendations to others considering the product: Best service available at a pricing structure that is ...

6 months in, and very satisfied

What do you like best? You have a lot of flexibly and options, and the Choozle team are always very helpful to get you set up for success. What do you dislike? So far, I have not found anything that I wasn't happy with. The platform gives you plenty of features, and they seem to be adding more and evolving as a company. Recommendations to others considering the product: Great customer service will make all your headaches go away.! What problems are you solving with the ...