CallTrackingMetrics Reviews in April 2025: User Ratings, Pros & Cons

Best Call Tracker!

What do you like best? We use CTM to track all of our advertising efforts both digital and print. By doing this we can provide accurate data to our internal team and clients with confidence and insight! What do you dislike? The only issue I have found while using CTM is the ability to bring in the conversions into other platforms. What problems are you solving with the product? What benefits have you realized? We now have the capability to provide accurate ROI data to our clients ...

Excellent for tracking online and offline marketing channels

What do you like best? I use Call Tracking Metrics to track on and offline marketing channels. It's accurate, reports are great, and it integrates with all the software I need it to. What do you dislike? The backend is a little confusing to navigate, and can be frustrating at times. What problems are you solving with the product? What benefits have you realized? Call Tracking Metrics allows us to track calls as conversions and add them to our Google AdWords account, giving us more ...

A huge step-up from our previous process.

PROS & CONS What are the best aspects of this product? In a fast-paced environment like ours, it is important to know which clients have the potential for high conversion. This way, we don't waste our call hours convincing someone who isn't likely to purchase our product. CMT helps us keep track of these individuals so we know who needs a little more push and who are dead-end leads. What aspects are problematic or could work better? It seems like CMT does not support mobile numbers from ...

Integrates well with other marketing platforms.

PROS & CONS What are the best aspects of this product? CTM helps our brand be more recognizable by allowing us the freedom to choose our own phone details. In terms of features, I particularly love how it gives us the freedom to experiment and integrate with Hubspot, Facebook, and other platforms. What aspects are problematic or could work better? The sheer number of features can be quite overwhelming. However, once you get to know the solution, it's actually pretty easy to manipulate. ...

Really happy I discovered this.

PROS & CONS What are the best aspects of this product? I love how intuitive this program is. The interface is not complicated, unlike its competitors. I'm particularly happy about the availability of a CTM app though. This lets me work on my campaigns--tweak, launch, kill--even when I'm away from my work desk. It lets me respond to clients and call them from my phone too. What aspects are problematic or could work better? This is a solution that is pretty hard to break. You use it for ...

This deserves a 5-star rating!

PROS & CONS What are the best aspects of this product? This has introduced us to a slew of call services--ones that we initially didn't think we needed! Naturally, we had a hard time getting everyone on board, but I would like to take this time to give a shoutout to their incredibly helpful CS team. What aspects are problematic or could work better? The features are a little difficult to understand and use at first, but we were able to get ample support from their agents. What specific ...

Great for tracking phone calls for your digital marketing efforts

What do you like best? Call Tracking Metrics makes it so much easier to track phone calls from your different marketing efforts. It is easy to integrate with different ad platforms to get that data back in the platform. But it is also easy to buy these numbers for other things as well (magazines, billboards, flyers, etc). What do you dislike? It can be difficult and if things are broken it is semi-difficult to troubleshoot. While there is a chat support feature, it is only ok. There ...

Helps me launch and track campaigns on-the-go.

PROS & CONS What are the best aspects of this product? This is a really promising tracking tool. I didn't have any problems while setting it up. They have an app available for download, in case you want to check in on your campaigns while you're out on the field. The CS is quite impressive too--they're all very polite and well-trained. What aspects are problematic or could work better? Personalization in campaigns is always a nice touch--I wish CTM supported this kind of feature. What ...

It's very intuitive.

PROS & CONS What are the best aspects of this product? I love how easy to use this program is. We didn't have any problem teaching our new workflow with CMT to our agents. Kudos to the team for helping us out during the transition too! What aspects are problematic or could work better? The call logs don't seem to recognize our headquarter's timezone. Instead, it logs the timezone of our clients' area. What specific problems in your company were solved by this product? We used to just ...

Great Call Tracking

What do you like best? I find call tracking easy to use and they have great customer service. There are so many features I am very happy with the product. I love how easy it is to integrate into our website and how simple it is to create and use numbers. We use multiple numbers both online and offline to track our marketing efforts and easily integrate the information into out CRM software. What do you dislike? My only complaints are that forms cannot be tracked and by source and once ...