CaliberMind Reviews in February 2025: User Ratings, Pros & Cons

"Excellent Marketing Funnel and Attribution Modeling Tool"

What do you like best about CaliberMind? Calibermind has been instrumental to NS1 in showing attribution of all marketing programs. In addition, they helped us create a scoring model for our accounts that measures and scores accounts based on their interaction level (which combines data from Rollworks, Outreach, Salesforce and GA). This scoring model helps us identify which accounts should receive top of funnel ads vs. middle of funnel vs. bottom funnel. This scoring updates automatically ...

"Great Analytical Tool"

What do you like best about CaliberMind? Easy of us. Calibermind is very easy to use and provides so many different dimensions to analyze data from different sources. The ease of communication with the Calibermind team is also great plus. What do you dislike about CaliberMind? I truly do not dislike any of the features but there are so many options with the data that it can get soemtimes challenging deciding which option to go with. I would like to see more improvements with graphics and ...

"Great Support and Attribution Capabilities"

What do you like best about CaliberMind? Many options for attribution modeling and wonderful support from the Customer Success and techical teams. What do you dislike about CaliberMind? I'd like to see more advancements in data visualization, specifically more support for advanced calculations as well as simple adjustments like changes to font colors. I'd also love to see more documentation and clearer naming for similar fields. What problems is CaliberMind solving and how is that ...

"Great Support and Attribution Capabilities"

What do you like best about CaliberMind? Many options for attribution modeling and wonderful support from the Customer Success and techical teams. What do you dislike about CaliberMind? I'd like to see more advancements in data visualization, specifically more support for advanced calculations as well as simple adjustments like changes to font colors. I'd also love to see more documentation and clearer naming for similar fields. What problems is CaliberMind solving and how is that ...

"Great Data Visualization that gives you the full marketing activity picture quickly"

What do you like best about CaliberMind? When I want a 10,000 ft view of what my accounts are doing across sales and marketing activity, CaliberMind is the place I go. I can easily see all of the latest intent/activity data in under a minute. Great singleview tool. What do you dislike about CaliberMind? At this point, I don't have anything negative to say. What problems is CaliberMind solving and how is that benefiting you? CaliberMind is helping to fill the cracks in all of the other tools ...

"More data than we have ever had before."

What do you like best about CaliberMind? Calibermind has been our one spot for all the events on the customer journey. Before we only had partial data and it was spread across many systems. Now our data is much more complete and in one location. This ability to understand the customer journey and dig into the specifics has been invaluable. What do you dislike about CaliberMind? Calibermind definitely has its own learning curve and really getting the most out of it takes some time but I ...

"In depth attribution tool"

What do you like best about CaliberMind? The product is very user friendly and much more suited to the needs of our business. The team offers insights. The customer support is out of this world. What do you dislike about CaliberMind? I haven't had any issues to date. Whenever we have a problem with data or functionality, the support team is on it and helps resolve. What problems is CaliberMind solving and how is that benefiting you? Transitioning the business from a single touch attribution ...

"In depth attribution tool"

What do you like best about CaliberMind? The product is very user friendly and much more suited to the needs of our business. The team offers insights. The customer support is out of this world. What do you dislike about CaliberMind? I haven't had any issues to date. Whenever we have a problem with data or functionality, the support team is on it and helps resolve. What problems is CaliberMind solving and how is that benefiting you? Transitioning the business from a single touch attribution ...

"Great attribution platform for marketing insights"

What do you like best about CaliberMind? Really love all the deep customizations the platform offers. It also has some lightweight data orchestration capabilities as well. Makes it super easy to tell you the ROI on marketing spend, in terms of pipeline and revenue generation. What do you dislike about CaliberMind? It's super packed with features and sometimes those can get a bit overwhelming. Some of the customizations need reliance on their team as opposed to self-service. What problems is ...

"Great attribution platform for marketing insights"

What do you like best about CaliberMind? Really love all the deep customizations the platform offers. It also has some lightweight data orchestration capabilities as well. Makes it super easy to tell you the ROI on marketing spend, in terms of pipeline and revenue generation. What do you dislike about CaliberMind? It's super packed with features and sometimes those can get a bit overwhelming. Some of the customizations need reliance on their team as opposed to self-service. What problems is ...