- Contact Management
- Auto-Responders
- Click-through Tracking
- Drip Campaigns
- Mailing List Management
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Bulky is a user-friendly tool that helps you grow the email list of your business by collecting email addresses on your website, during events or conferences, etc. It offers complementary tools like website heat map, mailchimp integration and various automation ... Read More
Contact management refers to keeping, organizing, and managing information about your customers, prospects, and sales leads. In its most basic form, an address book or an Excel or Google spreadsheet containing entries for all of the persons with whom you conduct business can be used to manage your contact data. On the other hand, many companies prefer to employ specialized contact management software. This is especially useful if you have many contacts to keep track of or several persons who need access to the information. Instead of contact management software, some businesses employ Customer Relationship Management (CRM) solutions. CRM software often includes contact management elements and features that assist firms in managing their connections.
A script that automates email answers is known as an autoresponder. The script is activated by user actions on a website or when a user sends an email straight to another email address with an autoresponder. Autoresponders help marketers streamline their campaigns and reduce the amount of work they have to do. Instead of emailing each person who signs up for a newsletter, an autoresponder sends a welcome email that has been customised by previous scripts. Autoresponders, have grown in complexity, and marketers are now employing them in a greater number of methods to communicate with their subscribers. Your autoresponders' success may be measured using the same metrics as your other email marketing campaigns.
Click-through tracking is an analytical function that measures and reports where individuals click or tap on websites, apps, and emails. A click tracking tool uses software or tags to track mouse clicks and taps. This data is gathered and presented in several ways, including quantitatively, graphically (heat maps), and through individual sessions (session recordings). Click tracking tools are used by marketers, analysts, and user researchers to attribute conversions, measure user activity, and discover website failures and optimization opportunities. Click-through tracking generates a click stream from a series of page requests, and each page generates a signal. These signals are then collected, giving web admins a sense of what people are looking at or clicking on within a website.
Drip campaigns are a series of automated emails sent in response to user actions or predefined schedules. They let you interact with groups of people based on events like when a person establishes an account or how often they visit your website. There's no need to manually write and send each drip email because it comes from a queue of previously produced emails. They can even be customized with your contacts' names, corporate information, and other information. So said, drip marketing is all about delivering the correct information to the right people at the right time.
A mailing list is the total number of people who have signed up for your website, whether a blog, an e-commerce site or a corporate website. The practice of arranging all email addresses collected from the customers and leads is known as mailing list management. Validating addresses and eliminating inactive members from your list regularly can help you send more focused emails and improve metrics like open and bounce rates. Consider mailing list administration to be all of the labor that maintains the mailing list up-to-date and accurate behind the scenes. All of this information is saved in your email marketing software, and you can manage it as needed.
A spam check tool examines your email to see if it will be flagged by spam filters and removed from a subscriber's inbox. The program examines the content of your email and the source from which it was sent. You may use spam check to discover regions of spamminess before sending out your campaigns and automation emails to your contacts. The spam check tool examines your message's content and displays the results on the campaign overview and campaign Settings pages. You will notice "Passed" with a green checkmark if Spam Check found no concerns with your content.
List segmentation helps send relevant material to the right individuals at the right time. For example, you can segment your contact and lead lists based on information obtained from form submissions and specific interactions they have with your marketing after becoming a leader in your database. Clicks on a particular CTA, tweets at your company's Twitter handle, or views on a specific page on your website are examples of these actions. They can all help you narrow down your segmentation even further. If a lead comes to your pricing page, for example, they may be evaluating your software and on the verge of making a buy.
Contact List Import is a feature that allows users to easily import and organize their contact information into their software. With just a few simple steps, users can transfer their entire contact list from a variety of sources including email programs, phone contacts, and existing databases. This feature streamlines the process of manually inputting contacts, saving users time and effort. It also eliminates the risk of making typos or forgetting to add important details. Additionally, Contact List Import allows users to easily update their contacts without having
Email scheduling is the process of specifying a precise time for an email to be sent. A planned email is a message that you may send later; type the message ahead of time and configure the email delayed so that it doesn't go out until the date and time you decide. Sending an email at a specified time in the future can be precisely what you need if you're the kind to create emails but forget to send them on time, causing them to languish in your draughts folder for far too long. Alternatively, if you have something to say but it won't be relevant for a few days, schedule the message to be sent at the most appropriate time.
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Bulky is a user-friendly tool that helps you grow the email list of your business by collecting email addresses on your website, during events or conferences, etc. It offers complementary tools like website heat map, mailchimp integration and various automation tools.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Researched by Rajat Gupta