BrightEdge Reviews in April 2025: User Ratings, Pros & Cons

Great app and customer support!

PROS & CONS What are the best aspects of this product? UI is beginner-friendly enough to start immediately on working on SEO, however, it is also very complex that I always see discover new features when I roam about the application. To properly utilize the application it is important to ask assistance to customer service. They are accomodating and helpful in walking me through the features. What aspects are problematic or could work better? The application is complex. It seems that ...

Excellent for Data Analysis

PROS & CONS What are the best aspects of this product? What I really liked best in this application is Data Cube. It is an easy platform to use in in-depth research analysis and gap analysis. Plus, customer service was very helpful. What aspects are problematic or could work better? UI can be improved. It can be a bit hard to navigate it when you're a first time user. But when you get the hang of it, it gets easier. The customer service is helpful in this area. What specific ...

I keep it with me every day and everywhere

PROS & CONS What are the best aspects of this product? BrightEdge has been instrumental in how I create and plan content and measure its performance. For being an SEO for over five years, their dashboard, data cube, and Content IQ are my best friends. These tools help me in looking at other websites, comparing site performances, reporting, and creating and managing content. What aspects are problematic or could work better? Homescreen data points and page suggestions are a bit off ...

Loving DataCube!

PROS & CONS What are the best aspects of this product? Monitoring the market and SEO performance has never been this easy! I like how it helps me create strategies and opportunities. What aspects are problematic or could work better? I just hope that it can provide knowledge on trending topics. What specific problems in your company were solved by this product? It helped me a lot in reporting data analysis. Are you a current user of this product? No

Best for SEO

PROS & CONS What are the best aspects of this product? BrightEdge gives proper insights on boosting content by providing suggestions on what keywords to use, data analysis on content performance, what new market we can target to expand our influence, what type and style of content to use, and many more. The StoryBuilder is a favorite here because it provides reports that are easy to read and analyze and it provides caution on potential issues. What aspects are problematic or could ...

The delegation has been easier through BrightEdge.

PROS & CONS What are the best aspects of this product? In the past we are always overwhelmed on how to manage data, distributing it to only the SEO experts of our company. With BrightEdge, we get to understand and be knowledgeable about SEO more and how to use it to further the reach of our business. Now, we distribute the workload to more employees and our SEO experts can now focus on developing strategies, content, and keywords. What aspects are problematic or could work better? ...

Great platform and partnership for SEO

What do you like best? BrightEdge provides excellent insights into the keywords that we are interested in as well as surfacing new opportunities and targets. We also like the aggregation capabilities for understanding opportunities around page group types in addition to individual URLs. BrightEdge gives a clear lens for competitive analysis which would otherwise be required by multiple resources and disconnected. The StoryBuilder feature makes surfacing reports to executive management, ...

Excellent Platform for SEO's & Digital Marketers

What do you like best? Data Cube is my favorite feature. It allows me to do in-depth research, gap analysis, and more. Additionally, their customer support is top notch! What do you dislike? The platform can do a lot, so initial navigation can be frustrating until you get the hang of it. However, the team at BrightEdge does a great job at walking you through it, answering questions, and following up with you. What problems are you solving with the product? What benefits have ...

Long Time SEO Expert

What do you like best? The combination of the dashboard giving insight into how your site is performing and the expertise you can get on the phone when needed. What do you dislike? Don't really dislike anything as I've been a customer for several years. What problems are you solving with the product? What benefits have you realized? Seeing how we compare to our competitors and what new content we can develop

DataCube is amazing

What do you like best? The Datacube feature in BrightEdge is outstanding. It helps with analyzing current SEO performance, identify new opportunities, and monitor the market. What do you dislike? No real complaints, though it would be cool to get more information on trending topics. What problems are you solving with the product? What benefits have you realized? The most valuable problems being solved with Brightedge are reporting based. It makes it quicker and easier to tell ...