8.6
Spot Score
Drive conversions with data-driven automation.
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Braze offers custom pricing plan
Braze shines as a robust and versatile customer engagement platform, earning praise across users for its user-friendliness and ability to orchestrate multi-channel marketing campaigns. The tool’s standout features include its intuitive interface, which simplifies complex tasks like audience segmentation and campaign automation, and its comprehensive Canvas tool ...Read more
User-friendly interface with intuitive design, making it easy to set up campaigns and use features even for non-technical or beginner users.
Comprehensive multichannel capabilities including email, in-app messages, push notifications, SMS, and webhooks, enabling seamless customer engagement across touchpoints.
Advanced personalization options using tools like Liquid logic, content blocks, and event-driven architecture to create hyper-targeted campaigns.
Extensive automation capabilities and workflow flexibility, allowing the creation of complex customer journeys with ease.
Initial setup and onboarding may feel overwhelming for users new to CRM tools due to the richness and complexity of features.
Limited functionality in some areas, such as advanced customization through APIs or integrations compared to niche competitors.
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HQ
Humza Q
05/03/22
"Braze is the ultimate CRM Platform for any app!"
What do you like best about Braze? Braze has all the functionality I need to maximize the performance and retention of users within my app. It allows me to easily create campaigns and flows that seamlessly switch between multiple channels liks email, SMS, in-app messages, and push notifications. The new user-friendly features like the drag & drop email builder make campaign creation easier than ever before.
BK
Brodie K
04/28/22
"A platform that will save you time, money, and enable data-led marketing"
What do you like best about Braze? Braze is a malleable platform, able to be tailored exactly to your business's broader infrastructure. Snowflake data sharing enables you to link customer's behaviours and engagement with any personal or financial details that you may have sitting in other systems.
AU
Anonymous User
04/27/22
"Braze is a very robust tool that is very marketer-friendly"
What do you like best about Braze? We love the out-of-the-box functionality and the ease of use. Braze is always coming out with new features that are super helpful for us.
RJ
Rickie J
04/27/22
"Braze has ultimately changed the way we engage with our customers at a 1:1 level through digital"
What do you like best about Braze? The consistent ongoing support from Braze's success team has ultimately become the biggest asset when it comes to strategizing and executing within the platform.
AU
Anonymous User
04/26/22
"Braze is the best esp I've used!"
What do you like best about Braze? personalization capabilities, weather-based targeting, ease of use, support team, cost savings and omni-channel approach. After working with competitor ESP's (Fishbowl/Personica, Emma, Klaviyo) we were blown away with how much smoother our marketing campaigns were for both set up and deployment!
LS
Liz S
04/25/22
"Love the capabilities and consistent improvements"
What do you like best about Braze? Automation capabilities, customer support Email, sms, web push and connected content
BF
Brad F
04/22/22
"Braze is a great platform"
What do you like best about Braze? I’ve been working within Braze for 2+ years, utilizing the majority of the available features. I’ve been extremely happy with the platform on multiple levels. The platform itself is the most intuitive one I’ve used in my 7 years within the MarTech industry. The interface is easy to use and navigate, the campaign & automation features are robust and Braze’s endpoint is easy to use and well documented. I’ve also had wonderful experiences with our customer ...
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RQ
Richard Q
04/19/22
"Fantastic Customer Service"
What do you like best about Braze? Consistently served with capable and helpful Customer Success Managers and support team What do you dislike about Braze?
LC
Lucca C
04/19/22
"Excellent multi-channel messaging platform!"
What do you like best about Braze? It is versatile and dynamic. I can create many different campaigns easily. What do you dislike about Braze?
EM
Elsa M
04/13/22
"Third company where I use Braze and they still manage to amaze me"
What do you like best about Braze? -Constant product innovation: They keep impressing me with how much they innovate every month, they are literally always adding useful new features, channels, and functionalities to their product