Brandwatch Reviews in April 2025: User Ratings, Pros & Cons

Great social media listening tool

What do you like best? The Dashboard - the dashboard is quite customisable. One can customise according to the need. Setting up query is quite simple. What do you dislike? Historical data could be a little challenging. Though historical data is available at minimal extra cost, adhoc search is not so efficient. What problems are you solving with the product? What benefits have you realized? The business problem we are trying to solve is to understand our brand as well as ...

¡Mi experiencia con Brandwatch! 🤔

What do you like best? Muestra toda la info que otras plataformas no lo tienen, visualmente es llamativa y fácil de entender. 😊 Ademas, la facilidad que te da en entender y de manejo de la plataforma no cualquiera te lo da. Que tenga Facebook y su delate sea muy pequeño #EsPerfecto What do you dislike? % de menciones, pero con BW y menciones ilimitadas ¡YA NO PASA! . Las cuentas con más de 3 millones de followers no las puedo agregar yo misma 🙄 aquí entra soporte a ...

Its extensive filtering is what gives you the ultimate power.

PROS & CONS What are the best aspects of this product? The biggest functionality with Brandwatch is being able to have your data filtered in so many ways. As a user, you have the power, thanks to its filtering process. It helps you land accurate conversations worth looking into. Such functionality lifts any restrictions that platforms will limit you to in terms of splitting data. What aspects are problematic or could work better? Right now, details on geographical audience isn't ...

Un verdadero partner estratégico para el negocio

What do you like best? Luego de analizar las opciones en el mercado, la decisión estaba clara; Brandwatch era la herramienta correcta para integrar a nuestros procesos. ¡Y no nos equivocamos! La plataforma y el gran equipo humano tras ella, se han convertido en un verdadero y valioso partner para BBDO Chile. What do you dislike? Por el momento, no hemos tenido ningún problema con la herramienta ni con el equipo que nos apoya constantemente. What problems are you solving with ...

Its extensive filtering is what gives you the ultimate power.

PROS & CONS What are the best aspects of this product? The biggest functionality with Brandwatch is being able to have your data filtered in so many ways. As a user, you have the power, thanks to its filtering process. It helps you land accurate conversations worth looking into. Such functionality lifts any restrictions that platforms will limit you to in terms of splitting data. What aspects are problematic or could work better? Right now, details on geographical audience isn't ...

Comes with visualization functionality and has robust analytics tools. But missing historical data aspects.

PROS & CONS What are the best aspects of this product? The query wizard has been a huge help in kickstarting a query. It can then be used in customizing your needs. This saved so much time for our team. Has a user-friendly UI in guiding us throughout the entire process. What aspects are problematic or could work better? Historical data is missing. Brandwatch is only capable of housing mentions within their archive that were put together from older queries. If you're in need of ...

We love Brandwatch, and customers love it even more

PROS & CONS What are the best aspects of this product? I have no words to describe the many ways Brandwatch helped me and my team, but the highlight are definitely ad hoc queries. I'm not that experienced, but I don't think there is a better performer in that aspect. On top of that, we got to involve our account management team, and they're using the charts every day, impressed by how streamlined analysis can be. Clients find it amazing too, as we present data to them in many ...

Brandwatch will never stop improving!

PROS & CONS What are the best aspects of this product? I'm fascinated with quering, categorization, and usability, and wouldn't mess with data control either. You can see developers knew what they're doing, something I should know after 6 years of working with this system. It's not about praising it, you know, it works! We're creating amazing dashboards for our clients, being also able to control access rather than simply 'listening' to social incentives. Support is outstanding, and I ...

Social Media monitoring is best with a strong business question to answer

What do you like best? Platform is easy to navigate between monitors, reporting and dashboards. What do you dislike? lack of facebook/linkedIN data (based on Facebook and LinkedIN limited API sharing) Recommendations to others considering the product: Robust platform and strong customer support infrastructure. I haven't tested a lot of other platforms, but have been very impressed with Crimson's capabilities. What problems are you solving with the product? What benefits ...

An impressive tool that gives superb insight.

PROS & CONS What are the best aspects of this product? An easy-to-understand User Interface. It comes with colored graphs and metrics that are neatly laid out on the dashboard. Everything is basically simple to look at. These can be altered in showing data that you've tagged and what changes should be made to give a represenation of what's being measured. What aspects are problematic or could work better? There are certain points of concern. Query setup can lead to some confusion. ...