Blueshift

Amazingly powerful

What do you like best? I love the power and capability of the software and for my company it's a one-stop-solution for email marketing. The customer service is amazing and all my questions are answered quickly and adequately. Blueshift has really good documentation for learning about the features in the software which can be really helpful. What do you dislike? The UI has a learning curve but Blueshift has been updating it and making it gradually better. Cudos to them for that. ...

BlueShift CRM Platform

What do you like best? BlueShift makes it very easy to feed data into the platform. After getting acclimated with the event tracking, we were able to easily integrate around 100 events from our booking process to track customers through the purchasing life cycle. What do you dislike? The platform is powerful, but there is definitely a learning curve when it comes to setting up Recommendations (the feature that allows you to customize content, on the fly to each user in your campaign). ...

A Great ESP With A Bright Future

What do you like best? I've worked with Blueshift for almost 2 years. Through that time, they have consistently improved their platform and added new features such as in app notifications and integrations with Facebook and Google Ads. What do you dislike? There hasn't been much to dislike, but there are a few areas when my needs are not fully met. What I would like to see in the future is a more in depth recommendation system as well as an algorithm or prediction system that helps ...

User friendly and customized features available.

What do you like best? user friendly great customer service fantastic documentation perfect for a small/medium size marketing team team always available timely response for all questions Interface easy to use Ability to add filters to the setup section in a campaign that would apply to all triggers I love the ability to read about the product updates and how to use the newest features Text message is a plus for us at Udacity I like that you can create a drip ...

Robust marketing automation powered by AI

What do you like best? With Blueshift, it is easy to create complex multichannel journeys from the very first days you start using it. Their segmentation function gives the user a lot of flexibility to build audiences based on behavioral data and many other data points. Their customer support is quick, and the whole team, from Data scientists to engineers has been really responsive to address any issue or customization needed from us. What do you dislike? Our campaigns target over 20 ...

Data Activation Made Easy

What do you like best? Blueshift has provided us with a robust data activation platform to track onsite user activity married with customer purchase activity allowing us to truly achieve 1:1 personalization. The capabilities of the platform have far exceeded our expectations. The implementation team has gone above and beyond to ensure we extract maximum value from our investment. What do you dislike? So far we have been very pleased with the platform. What problems are you solving ...

Great multichannel marketing automation platform

What do you like best? Blueshift has been an amazing partner for our company, their multi-channel campaign management platform has allowed us to precisely target customers across Email, Push and SMS while improving KPIs through streamlined A/B testing and data analysis. With the addition of In-app messaging, we can now complete our cross-channel marketing efforts through Blueshift's amazing UI. Blueshifts In-app messaging platform will surely outperform any solution we could have created ...

powerfull application

What do you like best? ability to integrate any other system using custom events and API's What do you dislike? complexity, not being able to change language settings Recommendations to others considering the product: Great software with plenty of features and capabilities. What problems are you solving with the product? What benefits have you realized? automate emails and predictive scoring

Great for Email Developers

What do you like best? If you're an email developer, you're gonna love Blueshift. Unlike some other ESP's and marketing automation platforms, Blueshift doesn't alter your markup (besides minifying the HTML) or add in any additional vendor specific HTML. Blueshift also uses Shopify's Liquid templating language for adding light scripting capabilities and the ability to iterate over JSON objects. What do you dislike? I mostly like the campaign building features that Blueshift offers, ...

Blueshift has been a fantasic technology and a great partner

What do you like best? The data structure is truly amazing and the speed is awesome. The technical staff is very talented and committed to excellence. What do you dislike? I don't really see downsides to Blueshift. As part of the integration team they were professional and really helped us. Recommendations to others considering the product: It is a great system. Look at the data integrations they have a lot of features. What problems are you solving with the product? What ...