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Bizible - Marketing Attribution Software

Bizible Reviews in May 2025: User Ratings, Pros & Cons

Maximize your marketing ROI with precise attribution.

4.5

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Bizible Reviews & Ratings

4.5

Very Good

Based on 332 ratings & 137 reviews

Rating Distribution

Excellent

(123)

Very Good

(12)

Good

(1)

Poor

(0)

Terible

(1)

Expert's Review

Bizible shines as a powerful tool for marketing attribution, offering a comprehensive solution for tracking and optimizing marketing activities. Users praise its ability to provide detailed insights into the performance of various marketing channels, helping to optimize budget allocation and ROI measurement effectively. The seamless integration with Salesforce is ...Read more

Bizible pros and cons

  • Effective marketing attribution model, especially beneficial for companies without internal data science resources.

  • Intuitive integration with Salesforce, enabling seamless reporting and visibility into marketing performance.

  • Excellent customer service and support, with a proactive team dedicated to customer success.

  • Offers multi-touch attribution models and various reporting options for comprehensive insights.

  • Initial setup and onboarding can be time-consuming and complex.

  • Some limitations in customizations, especially in the dashboard functionality.

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Showing 51-60 out of 137

AI

Administrator in Internet

09/27/17

5 out of 5

Great multi-touch attribution tool and amazing team to work with!

What do you like best? The have an amazing customer success team! We come up with new questions every week and the CS team is always super responsive and super helpful to address any questions or concerns we may have. What do you dislike? We would like to be able to have more consistency in the reports that we are able to create in SFDC and replicate them in the bizible app. Recommendations to others considering the product: Try to get your sales team on board and any other ...

Read more

JS

Jaz S

09/27/17

4.5 out of 5

Great Customer Service + Awesome Product

What do you like best? Bizible's account manager (Pierre) has done a phenomenal job of explaining what Bizibile can do and as also demonstrated it in real time. What do you dislike? Self education would be extremely helpful (certification program). What problems are you solving with the product? What benefits have you realized? Benefits are endless when you can track, measure and attribute revenue to every digital action taken by your prospects.

KS

Kendall S

09/26/17

5 out of 5

Just getting started, but liking what I see

What do you like best? Having all the data centralized in Salesforce is huge and gives us a centralized reporting system, instead of pulling data from multiple platforms and trying to piece them together. Customer service has been awesome during the onboarding process as well. What do you dislike? For digital channels, it relies heavily on manual UTM work and in a global company, with so many different people involved, consistency will be difficult especially in the beginning. My ...

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AD

Amanda D

09/22/17

5 out of 5

Wasn't a believer – now I'm converted.

What do you like best? Ability to leverage touchpoint activities in Marketo for lead scoring, source mapping, etc. Much more accurate account of how leads are sourced digitally (goes way beyond the traditional 'lead source'). I'm a consultant with several clients using Bizible, and it's refreshing to use a reporting product that is really used the same way no matter the business. What do you dislike? Setup was labor intensive, but that being said our rep was amazing and held our ...

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DD

Divya D

09/22/17

4.5 out of 5

Director of Online Marketing and Website

What do you like best? Bizible is great, it gives great campaign level, content level and even keyword level data for tracking and optimizing online campaigns. We are using Bizible to track all online and offline campaigns before the Opp was created and also after the opportunity was created which is wonderful. Their support has been awesome too. We recently redid all of our lead source for online and offline channels and their excellent support and guidance made the process a lot ...

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TF

Tracy F

09/21/17

5 out of 5

Bizible is AWESOME!

What do you like best? It's super easy to understand the ROI on all of your marketing channels. Every small business should use Bizible. What do you dislike? Setting it up properly took some time, but it's key to get it set up right, so the time was worth it. Recommendations to others considering the product: Do it. What problems are you solving with the product? What benefits have you realized? Understanding the marketing attribution for our channels to see what's ...

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LK

Libby K

09/20/17

4.5 out of 5

Granular data with great customer service

What do you like best? The customer service is awesome. We have a very complicated marketing and sales system, but Bizible is able to catch almost all of our significant touchpoints. We were previously limited to last touch attribution, so it's nice to be able to look at full funnel. What do you dislike? We are still finishing up implementation, and it's been about a year. My coworkers were definitely skeptical of the product until the salesforce activities tracking release, but ...

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AL

Andrew L

09/18/17

4.5 out of 5

Powerful and great support

What do you like best? Bizible offers a great balance of power customization and usability through standard features. Defining how you want to bucket your leads (based on online source, SFDC campaign or SFDC activity), gives us great power and flexibility. And Bizible support is terrific. My success manager is pleasant and super knowledgeable. And technical support tickets get handled quickly and with a friendly tone that is very refreshing. What do you dislike? There are a few ...

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SR

Sara R

09/15/17

5 out of 5

Bizible is great!

What do you like best? Bizible staff are friendly and responsive, always willing to help out with anything, and happy to go above and beyond standard service levels to ensure that we get our questions answered. What do you dislike? I don't dislike anything, I just need to spend more time in the Bizible academy so I can understand more fully the capabilities of Bizible. There's a lot to learn. Recommendations to others considering the product: Bizible is a great tool for ...

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HA

Héloïse A. B

09/15/17

5 out of 5

Indispensable piece of the marketing tech stack

What do you like best? Great customer success team, always available to answer any implementation questions or refresh our knowledge. What do you dislike? I'm just getting started with Bizible. It is a very powerful technology that provides a lot of data. At that stage, I'm still trying to figure out how to make the most of the data it provides. What problems are you solving with the product? What benefits have you realized? How many times have we wondered "where does this ...

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