Basis Reviews in April 2025: User Ratings, Pros & Cons

Centro is a DSP that I really enjoy using.

What do you like best? What I like the most about Centro is the company attitude. Centro cares about their customers and does their best to go the extra mile. What do you dislike? I honestly can't think of a complaint. If I had to, it would just be that I can't enter a value of less than 1 for a click through rate on a group setup. I have to set it at 1 then go back and edit it. Sure, we'd love to get a 1 ctr, but reality is we are lucky to get a group ctr of .25%, so I want to set the ...

Centro DSP

What do you like best? I liked learning how to optimize campaigns with the different methods that Basis offers, and which strategies were best for certain types of campaigns, and I also liked learning about the data segments that partner with Centro and how they benefit different types of campaigns. What do you dislike? There wasn't much that I disliked, the only thing that I wish we had was more interaction with the platform itself during the certification. ex. creating campaigns ...

Centro DSP

What do you like best? I liked learning how to optimize campaigns with the different methods that Basis offers, and which strategies were best for certain types of campaigns, and I also liked learning about the data segments that partner with Centro and how they benefit different types of campaigns. What do you dislike? There wasn't much that I disliked, the only thing that I wish we had was more interaction with the platform itself during the certification. ex. creating campaigns ...

recommend Basis

What do you like best? i liked the certificated program, there is a complete information in the d¡first plan about the platform and second about the tech advances of the industry. What do you dislike? i don t have dislikes , I think everything is so good organized for the persons like me that work day by day for our the bes perfomance of our brands What problems are you solving with the product? What benefits have you realized? I think in my case Basis solve my problem about aucience and ...

recommend Basis

What do you like best? i liked the certificated program, there is a complete information in the d¡first plan about the platform and second about the tech advances of the industry. What do you dislike? i don t have dislikes , I think everything is so good organized for the persons like me that work day by day for our the bes perfomance of our brands What problems are you solving with the product? What benefits have you realized? I think in my case Basis solve my problem about ...

Centro Basis Training

What do you like best? Being able to understand how to utilize the DSP and showcase it back to our customer is amazing. To get to interact with people who understand and love to hear feedback on how they can improve there system was great. What do you dislike? The basis training was great and everything was very informal. Recommendations to others considering the product: The main things I would like to see updated on the DSP are, being able to set dates for your photos to be switched ...

Centro is a great company and even better product.

What do you like best? The platform is pretty easy to use and reporting quickly is key! What do you dislike? The system has a lot of upgrades, meaning down time where we cant access the system. What problems are you solving with the product? What benefits have you realized? Reporting, That’s the biggest problem I see. Clients want to know where their dollars are being spent and we are able to show them.

Basis review

What do you like best? The flexibility to be able to pull reports and numbers quickly. What do you dislike? How if you are pulling a report and the creative that ran on that month ins't currently linked, so you have to check the linked box. What problems are you solving with the product? What benefits have you realized? How you can specify what/ where and when you want the client to run.

Great Programmatic Platform

What do you like best? Centro buying techniques & customer service! What do you dislike? I think the interface can change up a little. What problems are you solving with the product? What benefits have you realized? Optimization techniques. They have a great tool for us internally to optimize based on CPC/CPA or CPM.

I find the DSP easy to use with a few more areas in which it could improve

What do you like best? I like the ability to easily optimize campaigns based on what you can see. What do you dislike? I don't like that I can't put start and end dates on creatives. Recommendations to others considering the product: The BasisDSP with Centro is an easy way to become a part of the audience extension experience. The product is easy to use even though there are a few campaigns that take extra long steps - such as custom factuals. The creative is generally easy to add but it ...