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8.7

Spot Score

Basis - Demand Side Platform (DSP)

Basis Reviews in January 2025: User Ratings, Pros & Cons

Maximize performance and quality with Basis.

4.4

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Basis offers custom pricing plan

Basis Reviews & Ratings

4.4

Very Good

Based on 304 ratings & 304 reviews

Rating Distribution

Excellent

(207)

Very Good

(81)

Good

(14)

Poor

(0)

Terible

(2)

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Showing 1-10 out of 304

TM

Taylor M

11/05/20

4 out of 5

Great Opportunities for Support and Control Over Campaigns

What do you like best? The support from their team, especially Jeff Poteracki. Centro provides great customer service and opportunities to get questions answered and troubleshoot campaigns, as well as learn the variety of options available to you through the platform. Centro offers a variety of data providers and access to a multitude of options to help you run successful campaigns. What do you dislike? It's a unique platform that can seem daunting at first, and for political work ...

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JR

John R

09/30/20

4.5 out of 5

Basis review

What do you like best? Strong reach Breadth of options Targeting What do you dislike? User interface takes a while to master it What problems are you solving with the product? What benefits have you realized? Targeting at scale and broad reach for a small-business client

UI

User in Marketing and Advertising

09/15/20

5 out of 5

Basis

What do you like best? dashboard and UI, customer support , 3rd party data + more! What do you dislike? Some manual things, pacing and reporting Recommendations to others considering the product: Basis is the perfect all-around DSP that supports small to big business models. Access to third party data, amazing customer support and a beautiful easy to use UI with consistently updated features and upgrades to help advertisers and businesses to their jobs effectively. I highly ...

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ES

Executive Sponsor in Marketing and Advertising

08/27/20

5 out of 5

Our experiance

What do you like best? Turn around - from strategy, to activation and problem resolution. The turn around is from immediate to 60 minutes. Never more. To this point we are very pleased. The CSR has been outstanding. What do you dislike? To this point we are very pleased. The CSR has been outstanding. Recommendations to others considering the product: let them know what you are trying to accomplish and they will be honest on the route you should take, with them or with someone ...

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UI

User in Marketing and Advertising

08/27/20

5 out of 5

Digital Sales Engineer

What do you like best? Basis is user friendly and provides detailed data for campaigns. What do you dislike? The dashboard isn't very "attractive" - tons of data, but you have to put it in your own format to make it client facing. What problems are you solving with the product? What benefits have you realized? In my role, we use Basis to launch programmatic campaigns and use the variety of tactics available to reach advertisers' campaign goals. We've seen success in reaching ...

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MB

Mikaela B

08/26/20

5 out of 5

Amazing search & social integrations!

What do you like best? Seamless integration, everything I need in one place, easy campaign development, and our wonderful CSM Cody have made using Basis an amazing experience! We've seen better results for our clients and couldn't be happier. Working with Cody especially has been incredibly helpful. His patience and professionalism is unmatched, and he was always ready with suggestions and best practices to get the most out of Basis. What do you dislike? Initially the platform was a ...

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UI

User in Consumer Services

08/25/20

4.5 out of 5

Amazing Team To Work With

What do you like best? Our Basis Support team is amazing to work with! They make us feel like we're their only client (even though we know this isn't the case). They understand our account, our business and help us navigate the platform to success. What do you dislike? The platform can be confusing at times to navigate without the help of our team. Things aren't always in the easiest or most intuitive spots in my opinion. What problems are you solving with the product? What ...

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ES

Ellen S

08/13/20

5 out of 5

Awesome platform for Media Buying/Planning and DSP

What do you like best? The ever-evolving updates within the platform. New features are being added every week, and they listen to the consumers on what they want and need from the platform. Being able to see pacing and integrations from the DSP as well as other direct buys is crucial to planning and monitoring campaign success. What do you dislike? Cleaner interface and more integrations with other reporting platforms. What problems are you solving with the product? What benefits ...

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VM

Vanessa M

08/11/20

5 out of 5

Basis is a one stop shop for every thing you need as a digital marketer.

What do you like best? Our company often works in very niche markets and Basis has such a large pool of data providers in almost every segment you can think of, making it easy for us to reach our target audiences. Not only does Basis serve our programatic ad buying needs, but it also allows us to link our other digital campaigns so we can analyze and report on performance across Basis, Google, Facebook and others all in one place. What do you dislike? Basis is not always the most ...

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AI

Agency in Marketing and Advertising

08/11/20

4.5 out of 5

Basis has been a simple to learn programmatic tool

What do you like best? All the targeting features available and inventory deals you can access What do you dislike? Some features aren't easy or well known to use What problems are you solving with the product? What benefits have you realized? Expanding our client's display advertising through different placement and websites.