Awario Reviews in January 2025: User Ratings, Pros & Cons

A solid product whose insights leave something to be desired.

What do you like best? I love Awario's simplicity, ease of creating reports, and speed. It's daily reports are helpful to give you a quick birds-eye view. There are really lots of powerful and key features for the price. What do you dislike? I don't like how much the pricing skyrockets when your social media traffic increases. As much as I like Awario's value, it's the kind of product you can outgrow. I get lots of raw data but would like to see it more actionable. I see different ...

Social selling in all its power

What do you like best? Easy to set up and great support. Great for leadgen teams. What do you dislike? It's good to have a sort of forecast for existing limits, to be able to track and get notified if you messed up with social mentions (too much or too less). What problems are you solving with the product? What benefits have you realized? We use this service to gather market intelligence and social selling.

A great tool for marketing research

What do you like best? Awario is a extremely helpful tool that can help you find any form of mentions regarding a product or service you work for. It gathers information from a variety of sites, acting as a far more efficient alternative to looking up the product or service through the web. What do you dislike? No dislikes to report, but I will give a warning. It can have a tendency to get overloaded with responses, but the worst that has brought me is the software wouldn't update ...

Great product

What do you like best? The filtering options were very helpful to keep mentions organized and easy to reference. Additionally, the option to download mention data into an Excel file supported the analysis of the data captured by Awario. After the initial learning curve, the software was also fairly easy to use. The educational materials on Awario's website, especially related to using the Boolean searches, were very beneficial when first learning to use this software. What do you ...

A resourceful and thorough software for social media listening

What do you like best? The most helpful part of Awario is its ability to scoop key words and details from various social media platforms. What do you dislike? Initially learning how to use the platform was challenging but well worth it. What problems are you solving with the product? What benefits have you realized? Looking for consumer insights on Mophie phone cases.

A great tool for marketing research

What do you like best? Awario is a extremely helpful tool that can help you find any form of mentions regarding a product or service you work for. It gathers information from a variety of sites, acting as a far more efficient alternative to looking up the product or service through the web. What do you dislike? No dislikes to report, but I will give a warning. It can have a tendency to get overloaded with responses, but the worst that has brought me is the software wouldn't update ...

Great product, very helpful

What do you like best? The "NOT" feature. I found it so helpful in removing noise. What do you dislike? Once the limit is reached, it throws out the old comments. I'd rather it stop collecting all together, because when writing the report, I wanted to access old comments that had been thrown out. Recommendations to others considering the product: The customer service is an 11/10. One of the employees Skyped to give me a demo when I was confused about how to use the software. ...

Great software for tracking a given product... however needs ease of use to be greater.

What do you like best? The best part of tracking the information you need through charts and graphs that make it easy to understand what information you are gathering. What do you dislike? The constant information coming through makes it hard to keep track or stay on track with the information that is given to you. Sometimes it was hard to understand what some of the information that Awario was picking up was meaning to me. Recommendations to others considering the product: ...

Great to get a different perspective on research

What do you like best? See all the channels in social media and look for key words to get great data. What do you dislike? I did not like how the layout of the app was designed. The feed was very small and was hard to keep track off. Also would like more data/metric options if possible. Recommendations to others considering the product: Great innovation to research multiple social media channels about a product. What problems are you solving with the product? What benefits ...

awario is a good software that could use minor improvements.

What do you like best? The consolidation of social media results to one platform. It made going through results smooth and easy. What do you dislike? awario's results were helpful, but the filters had to be exact to find anything helpful at all. It seemed easier to use my personal social media profiles to find optimal results. This is not a reason I would not use awario, but I feel it is an opportunity for growth. Recommendations to others considering the product: Learning ...