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Adverity - Marketing Analytics Software

Adverity Reviews in April 2025: User Ratings, Pros & Cons

Optimize marketing with data-driven decisions.

4.7

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Adverity Reviews & Ratings

4.7

Excellent

Based on 205 ratings & 210 reviews

Rating Distribution

Excellent

(140)

Very Good

(70)

Good

(0)

Poor

(0)

Terible

(0)

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Showing 61-70 out of 210

PL

Peter L

06/25/21

5 out of 5

"Excellent API vendor with easy to use interface, great customer support and a large amount of APIs"

What do you like best about Adverity? Adverity has a very easy-to-use interface that helps keep track of the data being fetched, where it's going, and how it's being processed. There are almost never any technical issues, and it's quite easy to build custom reports regardless of the platform the data is being fetched from. In my experience, the Adverity APIs support virtually all possible combinations of data that the APIs of the platform in itself support, which several of their ...

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MP

Michael P

06/23/21

5 out of 5

"Adverity is an ETL tool we haven't regret choosing once"

What do you like best about Adverity? I like the support, they think about custom solutions for every client. Furthermore, they provide extra services such as buillding new API connections which is a big plus. What do you dislike about Adverity? We are an agency so we have a lot of data streams per client (+100 in total). This makes it harder to work in Adverity with multiple people at the same time. What problems is Adverity solving and how is that benefiting you? As a performance ...

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AU

Anonymous User

06/22/21

4 out of 5

"Flexible data preparation tool accompanied by excellent support"

What do you like best about Adverity? Their onboarding and never ending support efforts in fullfilling our needs, ignoring our (probably) limited technical knowledge. What do you dislike about Adverity? Structure and user experience need some attention, together with making it more accessible for Excel minded people. What problems is Adverity solving and how is that benefiting you? We are stitching together data coming from many sources (Google, CRM data, website data, internal target ...

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AU

Anonymous User

06/22/21

4 out of 5

"Easy to use for the most part"

What do you like best about Adverity? Auto-mapping saves a lot of time. I like having the ability to create rules for the data using the transformations. What do you dislike about Adverity? I dislike that the auto-mapping doeant always match up across data sources such as video view metrics. What problems is Adverity solving and how is that benefiting you? I can now do cross channel analysis without manually matching up the data.

AU

Anonymous User

06/21/21

4.5 out of 5

"Great onboarding, intuitive workflow"

What do you like best about Adverity? Adverity helps harmonising data across different platforms in an intuitive UI, they have broad connector support and a great onboarding program tailored to whatever use case you'd like to work on when employing their platform. What do you dislike about Adverity? Navigating the UI sometimes takes more clicks then necessary, but improvements are being made What problems is Adverity solving and how is that benefiting you? With the help of Adverity we're ...

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PF

Paula F

06/17/21

5 out of 5

"Great resource for data visualization"

What do you like best about Adverity? Support, Innovation and Creativity and Features for data Visualization. The Adverity team is great. The onboarding process was the best and also the tickets follow-up. They are always open to hear new ideas and bring all of those to life. What do you dislike about Adverity? The dashboarding menu on the present tab could improve by allowing folders use. Recommendations to others considering Adverity: If you are looking for a powerful tool for data ...

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AU

Anonymous User

06/16/21

4.5 out of 5

"Great EndtoEnd solution for ETL"

What do you like best about Adverity? Intuitive Menu SetUp and great onboarding service. What do you dislike about Adverity? Some modules need to be purchased extra for relatively high prices. What problems is Adverity solving and how is that benefiting you? We use it for the Integration and pre-processing of a variety of data sources (mainly Marketing) before processing it in our DWH.

AU

Anonymous User

06/15/21

4 out of 5

"Great Team & support from adverity!"

What do you like best about Adverity? The Support & Team of adverity are just great. Big Thanks to Kirsten for the support! What do you dislike about Adverity? I think the maintenance of the data is quite laborious and you need great support to get into the tool What problems is Adverity solving and how is that benefiting you? Campaign comprehensives Overview of all our brands' performance in ecom

NM

Nadine M

06/14/21

4 out of 5

"Data integration as expected, extremely good onboarding"

What do you like best about Adverity? - Very good onboarding - helpful tips, fast response times, working solutions - Offer tailored to our needs - Data pipelines work well - Data transformations useful What do you dislike about Adverity? - Proof of concept was difficult as many functions did not work as expected. What problems is Adverity solving and how is that benefiting you? Integrating generic data sources such as Google, Facebook or Zendesk. Business Analysts can set up the data ...

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DB

Dubravko B

06/10/21

5 out of 5

"Strong solution for bulk DWH imports with transformations"

What do you like best about Adverity? The simplicity to organize large datasets What do you dislike about Adverity? Learning curve at the start, some more help docs would be nice What problems is Adverity solving and how is that benefiting you? Gathering data from multiple sources such as Facebook ads, Google Ads, and for dozens of accounts. Also, to be able to prepare the data for sending to DWH from the marketing (start)