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Adverity - Marketing Analytics Software

Adverity Reviews in April 2025: User Ratings, Pros & Cons

Optimize marketing with data-driven decisions.

4.7

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Adverity Reviews & Ratings

4.7

Excellent

Based on 205 ratings & 210 reviews

Rating Distribution

Excellent

(140)

Very Good

(70)

Good

(0)

Poor

(0)

Terible

(0)

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Showing 21-30 out of 210

BN

Brandon N

03/22/23

4.5 out of 5

"Adverity is great!"

What do you like best about Adverity? Adverity is a powerful data platform that allows us to extract and load data from various sources easily. The platform offers a wide range of connectors, making connecting to any data source easy. Adverity also provides a user-friendly interface that makes it easy to create new datastreams and quickly see what info is available. Furthermore, their platform operates on an unlimited data + connections basis, so getting large amounts of data is ...

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RB

Ronan B

03/22/23

4.5 out of 5

"Flexible & scalable marketing data platform"

What do you like best about Adverity? Great client support and engagement. Very flexible solution, with powerful scripting features. Continuously evolving and improving product. What do you dislike about Adverity? Can be a steep learning curve for non-technical users. More data management features like retaining original copy of fetched data and option to update data in-situ on the Present platform. Better graph annotation features would be nice-to-have. What problems is Adverity solving ...

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LP

Landon P

03/20/23

5 out of 5

"An Amazing Platform for a Full Visualization Pipeline"

What do you like best about Adverity? Adverity is excellent at all aspects of data visualization (data connection, transformation and visualization). What do you dislike about Adverity? The learning curve is very steep and takes a good 6-8 weeks of really digging in to understand the system What problems is Adverity solving and how is that benefiting you? Our agency needed a single platform that allowed us to connect to various different APIs, standardize and prep the data for ...

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CK

Chris K

03/15/23

4.5 out of 5

"Great tool for consolidating your data from a multitude of platforms"

What do you like best about Adverity? - Intuitive solutions for many ETL aspects (authorization, establishing connections, transforming, mappings,etc.) - Reliable datastreams - Responsive support What do you dislike about Adverity? GUI not always super user-friendly for complex projects and setups What problems is Adverity solving and how is that benefiting you? Tracking, monitoring and analysis of (Marketing) Campaigns. Harmonises data across many platforms and allows for an overarching ...

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QL

Quynten L

03/15/23

4 out of 5

"Great service, room for optimization in platform."

What do you like best about Adverity? The SLA that gets respected most of the time and the service by the help team is outstanding. They respond quickly upon a new ticket and try to assist as good as possible. What do you dislike about Adverity? The platform lets us down sometimes, mistakes happen that are irreversible. Who made the mistake is often hard to track --> f.e. all datastreams in DataTap get unscheduled, we cannot see who did this or reverse this with a single click. The ...

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BG

Bhavya G

01/31/23

4.5 out of 5

"Powerful and bewildered ETL platform for automation and visualization"

What do you like best about Adverity? One of the handiest and easy-to-use features available in the market for transferring data or documents from one server/warehouse to another in just a few seconds. The platform includes many features and connectors for the benefit of any business. It is the google cloud-based platform that can easily store and save all the information. What do you dislike about Adverity? The workflow processing or data processing takes more time to process and sometimes ...

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JD

Joe D

12/12/22

3.5 out of 5

"Handy tool for shifting data into our warehouse environment..."

What do you like best about Adverity? Handy tool for shifting data into our warehouse environment... What do you dislike about Adverity? Not all of the partners that Adverity has built connectors for have knowledge of this relationship, which has limited its use within our business. What problems is Adverity solving and how is that benefiting you? Handy tool for shifting data into our warehouse environment...

JD

Joe D

12/12/22

3.5 out of 5

"Handy tool for shifting data into our warehouse environment..."

What do you like best about Adverity? Handy tool for shifting data into our warehouse environment... What do you dislike about Adverity? Not all of the partners that Adverity has built connectors for have knowledge of this relationship, which has limited its use within our business. What problems is Adverity solving and how is that benefiting you? Handy tool for shifting data into our warehouse environment...

MA

Mohammad A

12/06/22

5 out of 5

"Simple and Straightforward ETL Integration"

What do you like best about Adverity? -Simplicity -Efficiency -No maintenance needed from the user side. What do you dislike about Adverity? -Lack of freedom with enrichments. (Data processing) What problems is Adverity solving and how is that benefiting you? The need for a big team to maintain APIs.

MF

Mike F

09/29/22

5 out of 5

"Adverity has been a game changer for our organization."

What do you like best about Adverity? One of the largest challenges for our organization was providing teams with easy and automated access to media performance data from our media execution partners. Adverity makes data access simple. This frees our engineering resources to focus on more challenging problems that differentiate our client offering, as opposed to wasting cycles building and maintaining API connections. What do you dislike about Adverity? The learning curve for non-technical ...

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