9.6
Spot Score
Simplify your customer journey with personalized marketing.
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Adobe Marketo Engage offers custom pricing plan
Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more
Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.
Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.
Offers powerful analytics and reporting features to track and optimize marketing performance effectively.
Excellent support team and an active online community for resolving issues efficiently.
Can be overwhelming for beginners due to the abundance of features and options.
Occasional steep learning curve for advanced configurations without prior experience.
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JS
Jeff S
02/12/15
"Worked with Marketo closely for a year"
What do you like best about Adobe Marketo Engage? I like how easy it is to grow in Marketo. There is a vibrant community of fellow users that are willing to share their knowledge and best practices.
AW
Adrian W
02/12/15
"So much data!"
What do you like best about Adobe Marketo Engage? Marketo is a data beast, it collects data like nothing else. This is especially important for building good marketing profiles that are beneficial for advancing our business. It can become the heart of your company with every correspondence flowing through it, every call to action run by it. It integrates with CRM's and webinar platforms which is especially valuable.
RH
Richard H
02/12/15
"Prepare for Total Automation"
What do you like best about Adobe Marketo Engage? The (new) dashboard is clean, easy to navigate and very intuitive. Marketo is not a one-size-fits-all product, it's more of a "if you can dream it, Marketo can do it" type of product. We considered other marketing automation tools before deciding on Marketo. Our decision was based on other user reviews, the "ease" of use and it's ability to integrate with a variety of other partner solutions (i.e., Salesforce, WebEx, Cvent).
SJ
Sarah J A
02/12/15
"The Marketing Automation Platform for the Future"
What do you like best about Adobe Marketo Engage? Marketo is constantly innovating for the next way to make marketing more effective and productive while not sacrificing an easy to use UI for any level of user.
JB
Jesse B
02/12/15
"Up and running, complex but well worth the effort."
What do you like best about Adobe Marketo Engage? Above all, the ability for Marketo to track users as individuals rather than anonymous IP addresses allows for a very rich analytics experience. Being able to contact a user and see specific web traffic, clicks and trends makes engagement and sales highly effective.
AU
Anonymous User
02/12/15
"Marketo is mostly ok"
What do you like best about Adobe Marketo Engage? Marketo is simplistic in design which makes it fairly easy to use. The integration between SFDC and Marketo is simple and quick.
EO
Eric O
02/03/15
"Good experience, intuitive design and great functionality"
What do you like best about Adobe Marketo Engage? Smart lists, ability to clone campaigns and emails What do you dislike about Adobe Marketo Engage?
AU
Anonymous User
01/19/15
"Solid Marketing Automation Tool"
What do you like best about Adobe Marketo Engage? Ability to create campaigns that clearly identify the life cycle of leads. What do you dislike about Adobe Marketo Engage?
NW
Nicolas W
11/20/14
"Essential to build a sales machine"
What do you like best about Adobe Marketo Engage? Workflows are easy to handle but can deliver complex results. Sales Insights are now at the core of our sales process.
WG
William G
11/12/14
"Good as an all-in-one solution, not great when you look at the individual tools. "
What do you like best about Adobe Marketo Engage? Marketo does a lot. That’s a plus and that’s the point. With one solution you can launch and track performance across your landing pages, email campaigns, lead nurturing campaigns, etc. In addition, it plays well with Salesforce and has a great support community.
