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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in April 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 2281-2290 out of 2421

DA

Dan A

02/12/15

4 out of 5

"Driving Marketing ROI"

What do you like best about Adobe Marketo Engage? Marketo is easy to use, incredibly extensible, and powerful enough to handle anything we throw at it. We can use Marketo as a hub for our digital marketing efforts, which makes my job a lot easier. The calendar feature also gives us a much needed look into the intricate dance our marketing team engages in every day on all of our campaigns.

KW

Kris W. J

02/12/15

4 out of 5

"Marketo User Review"

What do you like best about Adobe Marketo Engage? Marketo's easy to use interface stands it ground versus its competitors. I was a previous Eloqua power user as well as ExactTarget.

AU

Anonymous User

02/12/15

4 out of 5

"Great Tool, Somewhat Confusing"

What do you like best about Adobe Marketo Engage? I like the exorbitant amount of flexibility the tool has. What do you dislike about Adobe Marketo Engage?

BL

Brian L

02/12/15

3.5 out of 5

"My company is in the process of implementing and rolling Marketo out."

What do you like best about Adobe Marketo Engage? The ability to build trigger campaigns and link them together with smart lists and other campaigns. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

02/12/15

5 out of 5

"Marketo is among the top marketing automation tools out there"

What do you like best about Adobe Marketo Engage? The best thing about Marketo is the Community section. There is a wealth of knowledge there that makes using Marketo incredibly discoverable in that your question has probably been asked and answered in the past. If not, start your own discussion and expect help immediately.

AN

Andrew N

02/12/15

5 out of 5

"Frequent Marketo User"

What do you like best about Adobe Marketo Engage? Marketo's list pulling filters and integration with our CRM platform. Makes it easy to segment marketing communications.

JS

Jeff S

02/12/15

4.5 out of 5

"Worked with Marketo closely for a year"

What do you like best about Adobe Marketo Engage? I like how easy it is to grow in Marketo. There is a vibrant community of fellow users that are willing to share their knowledge and best practices.

RF

Rich F

02/12/15

4.5 out of 5

"Incredibly powerful system to automate and monitor marketing efforts"

What do you like best about Adobe Marketo Engage? Can be very complex to use but is easy enough to ease into the full capabilities of the system What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

02/12/15

4 out of 5

"Time saver, money maker"

What do you like best about Adobe Marketo Engage? The ability to customize make our processes easier, What do you dislike about Adobe Marketo Engage?

MG

Mandy G

02/12/15

4.5 out of 5

"Out of the box or complex, Marketo just works"

What do you like best about Adobe Marketo Engage? Marketo provides great functionality to customize marketing automation to fit the exact needs of your business. They have also implemented some good tools that make getting up and running with Marketo easier, such as a library of downloadable programs.