9.6
Spot Score
Simplify your customer journey with personalized marketing.
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Adobe Marketo Engage offers custom pricing plan
Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more
Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.
Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.
Offers powerful analytics and reporting features to track and optimize marketing performance effectively.
Excellent support team and an active online community for resolving issues efficiently.
Can be overwhelming for beginners due to the abundance of features and options.
Occasional steep learning curve for advanced configurations without prior experience.
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AM
Adele M
04/10/15
"Marketing Automation Expert or Beginnner - Marketo is for you"
What do you like best about Adobe Marketo Engage? I have been using Marketo since our initial install in December 2011 – before this I had never even heard of Marketing Automation! I found the on-boarding training to be in-depth and the various staff members I had the pleasure to meet extremely helpful and encouraging. But the product – it changed the team I initially started using it with.
TP
Troy P
04/10/15
"Wonderfully customizable while still maintaining a level of simplicity"
What do you like best about Adobe Marketo Engage? The ability to customize programs and tactics. Other marketing automation does not allow as much customization. Usually that would mean that it is more complex--which I can't lie, it is a little more complex than some other marketing automation platforms--but relatively more complexity in design allows for drastically more customized marketing approaches.
MH
Morgan H
04/10/15
"Great In-Depth Reporting"
What do you like best about Adobe Marketo Engage? The reporting in Marketo is really what takes email marketing to the next level. It's more than just a platform to send email, but one that easily and quickly provides the data to help marketers decide what programs are succeeding and which ones are not.
LM
Lauren M
04/10/15
"Marketo rocks!"
What do you like best about Adobe Marketo Engage? The user experience in Marketo is always at the heart of Marketo's strategic roadmap, and it shows. What do you dislike about Adobe Marketo Engage?
RW
Richard W
04/10/15
"Confirmed Marketo Fan!"
What do you like best about Adobe Marketo Engage? Marketo is extremely easy to use and implement. It's simple enough for a non-technical market to understand but also has the flexibility for technical marketers to run more advanced tactics.
AP
Alex P
04/10/15
"I didn't understand all the buzz around Marketo, but I get it now."
What do you like best about Adobe Marketo Engage? The automation features are very powerful and easy to set up and use. The email campaigns took a while to get adjusted to but it's very intuitive. Smartlists are easy way to create segments.
AH
Adam H
04/10/15
"Marketo is a solid platform "
What do you like best about Adobe Marketo Engage? We have seen a lot of success with Marketo and the system is very user friendly. Building and deploying nurture programs is much better process than using Eloqua. Lead activity tracking is very detailed and provides great insights to our sales team. We just purchased RTP and are very excited to launch our first campaign
MH
Morgan H
04/10/15
"Great In-Depth Reporting"
What do you like best about Adobe Marketo Engage? The reporting in Marketo is really what takes email marketing to the next level. It's more than just a platform to send email, but one that easily and quickly provides the data to help marketers decide what programs are succeeding and which ones are not.
DM
Debbie M
04/10/15
"The Tesla of Marketing Automation Platforms"
What do you like best about Adobe Marketo Engage? The ease of use and features. The complete package it offers. My favorite is the community and how active it is. I have access to a wealth of information and people are so responsive when you need help.
TD
Tiffany D
04/10/15
"Great Tool For Marketing Automation"
What do you like best about Adobe Marketo Engage? Marketo is one of the most intuitive marketing automation tools out there. In a lean marketing team, it's ease-of-use enables you to extend your marketing outreach and do more with less.