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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in April 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 2031-2040 out of 2421

PU

Pierce U

11/27/15

5 out of 5

"Hands Down Best Marketing Automation Tool Out There."

What do you like best about Adobe Marketo Engage? I started my career using Eloqua. Thought it was the bees knees. Then I found Marketo. Was skeptical that Marketo would be able to do everything Eloqua could. Was pleasantly surprised. That was 4 years ago. Now Marketo has surpassed any other competition out there and continues to be the main innovator in the market.

PA

Polly A

11/24/15

5 out of 5

"I couldn't last a day without it"

What do you like best about Adobe Marketo Engage? Am using Marketo for 6 years not and excited to see how the product progressed during this years to support Marketing ever evolving needs. Not only Marketo is a 'must have' tool for managing online marketing initiatives, it is also very powerful in the way it allows you to keep optimizing your efforts. My fav part is my ability to optimize lead handling and seamlessly provide visibility to our sales teams as to what 'marketing has done for ...

Read more

MW

Maarten W

11/24/15

5 out of 5

"Easy, Effective and overall Awesome"

What do you like best about Adobe Marketo Engage? Marketo is a very easy product to use. Given, you will need some training, but once your done with that you'll be running your first campaigns in no time. The product has been consistently upgraded to include more functionality based on market trends and user input. Another benefit of Marketo is that it covers a lot of areas of Marketing and brings it all together in one platform. I have seen marketing teams in small to large organizations ...

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DM

Diederik M

11/24/15

5 out of 5

"Powerfull and easy-to-use marketing automation platform"

What do you like best about Adobe Marketo Engage? Ease-of-use versus the completeness of Marketo, Their vision. The constant innovation and continuous development of the product. But I also get an amazing support from Marketo.

JR

Jenny R

11/23/15

5 out of 5

"Marketo is a Must!"

What do you like best about Adobe Marketo Engage? Along with all the great functionality, Marketo is also very intuitive and user friendly. Marketo has a great community that makes it easy to get help and answers when you need it.

JG

Justin G

11/23/15

5 out of 5

"Best of Breed Fueled by Community"

What do you like best about Adobe Marketo Engage? Marketo combines the best of breed features with a thriving community of users, partners and integrations to form the most complete tool set on the market. Marketo has a user friendly design and interface that immediately promote on-the-job learning. Most marketers we speak with learned simply by doing and Marketo is inviting enough to promote this while also supplying enterprise features that allow experienced users to get the job done. ...

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AU

Anonymous User

11/23/15

5 out of 5

"Incredible Marketing Automation Platform"

What do you like best about Adobe Marketo Engage? The simplicity and ease of the UI is a beautiful thing. Combine that with how functional the software is, you have a huge winner! They also keep adding partners to their system.

AS

Andrew S

11/23/15

4 out of 5

"Very powerful, a little slow"

What do you like best about Adobe Marketo Engage? Marketo is amazing at lead/contact data management. Need to change a ton of data all at once? Marketo makes it easy.

AU

Anonymous User

11/20/15

5 out of 5

"Marketo is a tremendous tool for marketers"

What do you like best about Adobe Marketo Engage? The functionality is easy to navigate, and the tutorials in Marketo University make self-learning incredibly easy. From there, building landing pages, smart lists and campaigns can help you on your way

AU

Anonymous User

11/20/15

4 out of 5

"Better than most, with room to improve"

What do you like best about Adobe Marketo Engage? Building programs and nurtures and setting up a marketing database is easy. The community is fantastic and Marketo Help is always there with a solution. I often describe Marketo as the "Jet Engine" of email marketing tools. It does a lot of things very well and efficiently, but only if you know how to fly the aircraft.