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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in April 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 1971-1980 out of 2421

DP

Devin P

03/29/16

5 out of 5

"In the Trenches. "

What do you like best about Adobe Marketo Engage? How robust and efficient the platform truly is. What do you dislike about Adobe Marketo Engage?

SC

Sam C

03/29/16

5 out of 5

"Great Marketing Automation Platform to grow with your company"

What do you like best about Adobe Marketo Engage? Marketo can be as simple or as complex as you need it to be. Out of the box, it's very simple to get started with - I hear it's a lot easier to figure out than Eloqua. There are lots of great posts in the Community on best practices and tips to get started.

AU

Anonymous User

03/29/16

5 out of 5

"Marketo has enabled Marketers to gain insights they have never been able to before"

What do you like best about Adobe Marketo Engage? Using Marketo enables marketers to gain insights at both a 30,000 foot and microscopic level, across all marketing efforts, all lead behaviors and levels of engagement, and all sales processes and lead interactions as they relate to marketing efforts. It empowers the marketing team to make smart decisions, confidently report on metrics that matter and become really intelligent marketers.

CM

Courtney M

03/29/16

4.5 out of 5

"Great tool for managing and tracking leads flow (+SFDC Intergration)"

What do you like best about Adobe Marketo Engage? SmartList are so easy to build! Easily able to identify and categorize your database Drag and Drop Interface - Re-naming Programs, Folders

JK

Jim K

03/25/16

5 out of 5

"Hard to imagine marketing without it"

What do you like best about Adobe Marketo Engage? I've been using Marketo since nearly the beginning when the platform launched. It's become an integral tool in nearly every program and initiative. It's so easy to use. Sure, there can be a lot of complexities in how a campaign is run, but those are decisions that Marketo allows you to make because it gives you complete flexibility and is easy to configure.

PB

Pete B

03/23/16

5 out of 5

"Director of Operations"

What do you like best about Adobe Marketo Engage? Absolute automation at its finest! Simple and seamless to those that are somewhat savvy with SaaS and tech. What do you dislike about Adobe Marketo Engage?

SC

Sarah C

03/11/16

4.5 out of 5

"My experience with Marketo "

What do you like best about Adobe Marketo Engage? Their friendly assistance and support. You can adapt easily and implement better your marketing. it can help other organizations to integrate their social media to call customers attention and promote better their product and services. Marketo will help you to successfully achieve those goals.

SS

Stephen S

03/09/16

4.5 out of 5

"Marketo, as easy or complicated as you need it to be."

What do you like best about Adobe Marketo Engage? It's simple, yet complex. When it comes to "what can I do" the sky really is the limit. You can do just about anything you want. Whether or not you should is a whole other story, but Marketo will not be the reason you cannot do it!

KR

Karly R

03/08/16

5 out of 5

"Love Marketo!"

What do you like best about Adobe Marketo Engage? I like being able to have full control over every aspect of our digital marketing with Marketo. I am able to stay organized and report off of everything.

JC

Juliette C

03/07/16

5 out of 5

"Amazed with all the possibilities"

What do you like best about Adobe Marketo Engage? I have started my professional life directly on Marketo and I have to say that for me the best two things about Marketo are its "user-friendliness" and its community. Everything is readily available even for non-technical people, and marketing users now have a way to create assets and workflows very easily. The community also is a great asset, because you can be sure that the questions you are asking yourself have already been answered by ...

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