Adobe Analytics Reviews in April 2025: User Ratings, Pros & Cons

"All we need, where we need it."

What do you like best about Adobe Analytics? Adobe analytics allowed me to make data study seamless for my team with the cool dashboards I was able yo churn out. What do you dislike about Adobe Analytics? A little too business focused, so a little more steep learning curve. What problems is Adobe Analytics solving and how is that benefiting you? Adobe Analytics has empowered us to be on top our sales funnel in a much more comprehensive way. Results: 1) Our meetings are more productive. 2) ...

"Game changer for my business"

What do you like best about Adobe Analytics? it's a pretty impressive analytics tool that has helped me gain valuable insights from my data. I've been using it for a while now, and I must say, it's been a game-changer for my business. What do you dislike about Adobe Analytics? Adobe Analytics has a steep learning curve and can be complex for new users. The cost of the tool may be prohibitive for small businesses. Customization options for reports and dashboards could be improved. ...

"Pros weigh out the cons!"

What do you like best about Adobe Analytics? A great tool that I have used in my last organization. The metrics generated from our websites helped us to make sound business and technical decisions. It was easy to understand for a newbie like me, and I could use it thoroughly. What do you dislike about Adobe Analytics? Honestly, sometimes it just lags randomly. The entire processes freeze sometimes. I have seen this in other Adobe tools too. Learning curve was a steep as compared to other ...

"Overall it has been a very good experience using this tool."

What do you like best about Adobe Analytics? My team uses it to track our customers behaviour and it's ability to quickly perform ad-hoc analysis is really helpful. Drag and drop feature makes it easy to use. What do you dislike about Adobe Analytics? The a/b testing feature could be improved because it feels like it only scratches the surface. There could be more in-depth testing feature. And the breaking downcof dimensions could be substantially improved. What problems is Adobe Analytics ...

"Great service"

What do you like best about Adobe Analytics? New thing that is introduced which make it more powerful What do you dislike about Adobe Analytics? Need little improve in processing and rest are good. What problems is Adobe Analytics solving and how is that benefiting you? Adobe Analytics can track most of goals simultaneously

"One stop solution for Analyzing data"

What do you like best about Adobe Analytics? This is the one-stop solution for all my data analytical needs and has the most amazing features like it has data tracking and reporting in real-time and also has great data visualization features. What do you dislike about Adobe Analytics? This software is somewhat slow when handling large data sets despite of using the system with high-end specifications. I do not have any issue with any of the results provided by this software as they are very ...

"User Interface and Functionality"

What do you like best about Adobe Analytics? It has a great UI that helps which speeds up analytics process as a whole specially drag and drop features provide a lot of flexibility. It multiple pivoting options that help view data at multiple cuts in a single window What do you dislike about Adobe Analytics? Initial Learning curve is a bit high specially for the one shifting from Google analytics. What problems is Adobe Analytics solving and how is that benefiting you? I helped SEO teams to ...

"Very smooth and easy to use"

What do you like best about Adobe Analytics? The ability to maintain large amount of data,different level of analysis What do you dislike about Adobe Analytics? Expensive, not free, definitely not the best tool for data mining and visualization What problems is Adobe Analytics solving and how is that benefiting you? Primarlily looking for dropouts in a funnel, journeys. The experience can be smooth. However, I find it easy to create reports using a host of dimensions and metrics

"Adobe Analytics : The Power in our Hand"

What do you like best about Adobe Analytics? Monitoring the Site is the best part I have experienced till now, and I am sure there will be many more for me to experience. The automated Alert function also helps me a lot if any problems occurs on site. What do you dislike about Adobe Analytics? Implementing new features makes me feel away coz it requires some other parts of Adobe's function and for me, it's become very tough, but I must not say it in dislike; it's a good plus point to make ...

"Beginner-Friendly Analytics: Unlocking Insights with Adobe Analytics"

What do you like best about Adobe Analytics? Adobe Analytics is a beginner-friendly analytics platform with features for data collection, segmentation, real-time tracking, reporting, and machine learning. It helps beginners gain insights and make data-driven decisions effectively. What do you dislike about Adobe Analytics? As a beginner, I encountered challenges with the complex setup process and overwhelming range of features in Adobe Analytics. However, with perseverance, I was able to ...