Social Media Analytics
Social Media Analytics refers to the process of analyzing and interpreting social media data to gain valuable insights and make informed decisions. This software feature allows businesses and individuals to track, monitor, and measure their social media presence across various social media platforms such as Facebook, Twitter, Instagram, and LinkedIn. The primary purpose of Social Media Analytics is to gather and analyze data about customers' opinions, preferences, and behaviors towards a brand or product. It provides a comprehensive view of a brand's performance on social media,
