Sell Side (Customers)
The sell-side is the part of financial industry that deals with the production, promotion, and sale of public market stocks, bonds, foreign exchange, and other financial products. The sell-side can also comprise private capital market products, including debt and private equity placements. Individuals and firms on the sell-side labor to develop and serve goods for the financial industry's buy-side. Investment bankers, who act as mediators between issuers of securities and the investing public, make up the sell-side of Wall Street. The sell-side strives to get the best price for each financial instrument while also giving research and insight into these assets.
