Paid Search Monitoring
Paid search monitoring refers to the practice of keeping track of paid search campaigns and their performance. This feature allows users to monitor and analyze the effectiveness of their advertisements on search engine platforms such as Google, Bing, and Yahoo. One of the key benefits of paid search monitoring is the ability to track and measure key metrics such as cost-per-click (CPC), click-through rate (CTR), and conversion rates. This data helps users to optimize their ad campaigns and improve their return on investment (ROI).
