Personalization Software Features

Contact management refers to keeping, organizing, and managing information about your customers, prospects, and sales leads. In its most basic form, an address book or an Excel or Google s...read more

Marketers frequently use demographic information such as age, gender, residency, or region and a variety of other predetermined attributes to construct categories. Marketers can use campai...read more

Click-through tracking is an analytical function that measures and reports where individuals click or tap on websites, apps, and emails. A click tracking tool uses software or tags to trac...read more

Drip campaigns are a series of automated emails sent in response to user actions or predefined schedules. They let you interact with groups of people based on events like when a person est...read more

A mailing list is the total number of people who have signed up for your website, whether a blog, an e-commerce site or a corporate website. The practice of arranging all email addresses c...read more

A spam check tool examines your email to see if it will be flagged by spam filters and removed from a subscriber's inbox. The program examines the content of your email and the source from...read more

A system of regulating a company's document ecosystem based on a variety of document templates is known as template management. It's commonly done with the help of template management syst...read more

A script that automates email answers is known as an autoresponder. The script is activated by user actions on a website or when a user sends an email straight to another email address wit...read more

A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and see which one performs best. In other words, you...read more

List segmentation helps send relevant material to the right individuals at the right time. For example, you can segment your contact and lead lists based on information obtained from form ...read more

Facebook ads are sponsored communications that businesses post on social media platforms. You'll be capable of writing in your voice due to this. Plus, as mentioned in the social network's...read more

The drag and drop editor is a valuable tool for used for creating emails by dragging and dropping blocks into a template and modifying their colors, styles, sizes, and locations. Working w...read more

Real-time collaboration or live editing in the workspace, in the same email template – by multiple users at the same time, with the automatic and practically instantaneous merging of their...read more

A click map is a visual representation of where people click on your website. It allows you to watch user behavior on your page and see which photos, buttons, text, or page elements they c...read more

An email template is a preformatted HTML email that you may use to make your unique email template by replacing the suggested content with your own. You may quickly and easily write and pr...read more