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Neither B12 nor Format offers a free trial.
B12 is designed for Medium Business and Small Business.
Format is designed for Large Enterprises, Medium Business and Small Business.
Pricing for B12 Starts at $24/Month when Billed Yearly whereas for Format Starts at $12/Month when Billed Yearly.
Some top alternatives to B12 includes Unbounce, VWO Deploy, Wix, Jimdo, Weblium, 8b, WebsiteBuilder, Format and Web.com.
Some top alternatives to Format includes Unbounce, VWO Deploy, Photler, Pixpa, Portfolio, WebsiteBuilder, Bookmark Website Builder, HelloWeb, WebCreator 7, PhotoDeck, Bablab and Zenfolio.
