MarcomCentral

Great platform with creative flexibility!

What do you like best? I love the basis of the platform, but the flexibility that the platform allows. We needed an avenue that allowed us to cater to our complex audience structure. Marcom allows us to do just that. What do you dislike? Sometimes, when loading new documents there is a delay in them showing up on the platform. The delay does not seem to be consistent. Sometimes it is only a 5 minute delay and other times a full hour goes by before the products are visible. What business ...

Learning curve

What do you like best? I liked the capability of the platform, it can stream line a lot of manual processes that the company is currently using What do you dislike? There is a complexity to it, takes longer to understand and use. It gets harder to train others on it as well What business problems are you solving with the product? What benefits have you realized? There is a need to access marketing material from the road, or a meeting. This lets contacts download it and use it. Another ...

More robust than I had thought

What do you like best? I love the ability to create templates for our sales force that takes the weight off of my shoulders as a designer while still giving them items that are personal to their region and look like it was made by our creative team. What do you dislike? The UI on the back end can be a bit clunky, especially for template creation. What business problems are you solving with the product? What benefits have you realized? We have solved the issue of our design team being ...

Why We Chose MarcomCentral

What do you like best? We needed a vendor who could accommodate multiple business units all with varying marketing models (e.g. some are all digital and other do more printing. MarcomCentral was the only vendor who demonstrated they could enable this; even down to the point of how SSO could be utilized. BI Tool: Superior reporting and analytics capabilities that outperformed all other competitors reviewed. Ability to tracks asset usage and how user optimized content. UI: Dynamic Asset ...

Easy to use - end result looks great!

What do you like best? I love how easy Marcom is to navigate! Not only is the back-end user friendly, the front-end makes it easy to navigate for our users. The overall look and feel is great! There is so much we can do with, the possibilities are endless! What do you dislike? My one complaint about Marcom was the initial setup. We did a lot of things blindly prior to going out for training. I truly believe we would have set things up differently had we known the entire functionality. ...

Simple and Efficient.

What do you like best? The ease and simplicity behind it all. I think our franchisees will be very excited when we go live with this product. What do you dislike? There is not too much I find to be wrong with this software. However, I am not deep enough into it, to provide something that concerns me. What business problems are you solving with the product? What benefits have you realized? We are a franchise company, and using Marcom will allow us to enforce a better understanding of ...

Amazing capabilities for all users in the organization.

What do you like best? I love that we are giving the operators the opportunity to make quick edits and get their materials faster. What do you dislike? Some of the admin tasks are tedious and require lots of details from our vendor partners. Recommendations to others considering the product This is a very robust tool. It has a lot of capabilities to customize for the end user and help make shipping efficient. What business problems are you solving with the product? What benefits have ...

Long-time user. Powerful solution.

What do you like best? I use other web-to-print/procurement systems but I have been using MarcomCentral the longest. It is a solid, mature system. Down-time is rare. Support staff are friendly and knowledgeable. If you want to integrate with another system, they offer a full-featured API. They even offer SSO and catalog-level punchouts. Perhaps the thing I like best about MarcomCentral is FusionPro. Technically that is another thing altogether, but they chose it as their variable-data ...

Great Team to Work With

What do you like best? Our teams are usually on the same page when it comes to the client. Having a great understanding of our client and our scheduled timelines helps us work seamlessly with one another. As we are the last two companies in the line of production, we often are rushed to complete our work in a very short period. We work to our best capability and keep each other in the loop in order to achieve the best possible results. We present the Marcom team with packaged assets, as ...

Comprehensive Web Services Platform

What do you like best? There are so many features that we can make available to our clients. Frequent updates and releases make new features widely available. What do you dislike? Platform can be restrictive, requests for minor technical modification expensive and slow, engineering slow to respond to non-platform wide technical issues (I have a ticket that has been open for a year Recommendations to others considering the product For us it has made alot of sense to have someone on staff ...