Aritic PinPoint

An all-in-one marketing automation platform

PROS & CONS What are the best aspects of this product? We use Aritic PinPoint for almost all our marketing activities and campaigns. Emails, landing pages, mobile marketing, video marketing, website tracking, lead scoring, contact segmenting, contact lists, email filters, etc. Everything is available in this tool, and it is super easy to navigate through the tool. We use Salesforce CRM, and we could integrate it very easily. The bidirectional CRM sync is a great advantage. What ...

Best for enterprise businesses

PROS & CONS What are the best aspects of this product? Aritic PinPoint has some powerful features that fit best for an enterprise. I have used this tool in my last company and it really worked well there. We had a user base of 1,00,000 which we could handle smoothly on Aritic PinPoint. The integrations were an asset and ofcourse, their ABM feature was the best we've seen. What aspects are problematic or could work better? I am working for a startup now and we are just starting off ...

Comprehensive tool but had issues with integration

PROS & CONS What are the best aspects of this product? I will not disagree that Aritic PinPoint is a comprehensive and an integrated marketing automation solution. It is definitely making itself seen among popular players like Hubspot and Marketo [I had migrated to Aritic PinPoint from Marketo]. Features like browser fingerprint tracking, behavior-based automation campaigns, advanced contact segments, multichannel marketing, and host of integrations show the immense potential this tool ...

Quite advanced and full stack automation suite

PROS & CONS What are the best aspects of this product? I have just started using Aritic PinPoint for my company. I am mainly looking into social media marketing here, and using Aritic PinPoint for that. Their social media monitoring features are really useful. I can track and monitor the entire engagement rates. Also, I have now set social media goals which makes tracking and monitoring really easy. Multiple social media platforms and one tool, I am loving it already. What aspects are ...

Hub of knowledge, seriously

What do you like best? Feature-wise, this tool is really comprehensive. What I liked the most is their resource section- their blogs and help docs are so nicely placed. You learn majority of the automation gigs from these. What do you dislike? I need more downloadable resources. Many platforms have their blogs converted in PDFs so that users can download. If I can have that here it will be great. Recommendations to others considering the product Our teams and clients are getting ...

Helped my teams improve

What do you like best? I read marketing automation tools can align marketing, sales and support team. Aritic PinPoint helped my teams do that. From creating buyers' persona to bringing in leads, nurturing them and pushing them down the funnel, triggering conversions and converting customers into advocates - Aritic PinPoint has features on-point for every stage, for every team. What do you dislike? It is ofocourse less costly than other tools, but still can get pricey after a while ...

A robust and integrated platform

What do you like best? This is a powerhouse of automation features. I can say it has the best of everything and is really smooth in terms of functionality. Starting with configuration to setting up your first campaign, tracking to improving your campaigns, and driving in conversions- Aritic PinPoint is robust and a well integrated marketing automation suite. What do you dislike? I think adding more marketing assets or resources that can be donloaded by marketers can help. They hardly ...

A perfect game changer

What do you like best? I will say this tool is a game changer. Most people run towards popular names and shell out heavy amounts. But Aritic PinPoint is actually one tool that closes all the gaps left by popular names like Marketo, Hubspot or Pardot. Also, it goes easy on your pocket. What do you dislike? Still exploring the product. Haven't found anything as of now. Recommendations to others considering the product We wanted a budget tool and this is definitely one such. We are ...

Super user friendly

What do you like best? This tool has a lot of features but still it is very user friendly. The navigation was smooth and we could create and publish automation campaigns easily. even the integrations were simple. The FAQs are well written and will help you cruise through the tool easily. What do you dislike? They have mentioned about a feature Progressive Profiling. I read about it but somehow I did not understand where to do it in the tool. The support team sent me an FAQ but that did ...

Too much details but a great tool

What do you like best? It is one integrated and comprehensive solution but then there are soooo many features that at times we were almost spoilt for choices. It is a great tool though What do you dislike? The tool is great but I think you must be sure of the fetaures you need and what you want to achieve with it. Recommendations to others considering the product We were looking at filling up our marketing funnel as well as drive in conversions. Aritic PinPoint has helped us reach ...